Joanne McDonagh — February 14, 2018 Follow @rezoomo_com — February 14, 2018 “The war for talent is over. The Talent won.” – Josh Bersin In the past employers who implemented talent acquisition programmes as part of their recruitment strategy were the game changers. Hunting down the best talent and filling their talent pools to the … Continue reading Recruitment is Marketing: What You Need To Change
Amanda Abella — February 14, 2018 — February 14, 2018 I sometimes get into debates with people about whether or not starting a business is financially smart. The truth is, I get a lot of pushback on this. People often cite all the statistics as to how many businesses fail. Then they usually on to … Continue reading 3 Reasons Why Starting a Business is a Financially Savvy Move
Julie Morse — February 14, 2018 — February 14, 2018 When your customers want to reach you, where do they go? Chances are, they head to your social media accounts. While phone and email are still critical support channels, it’s no surprise that nearly 70 percent of consumers have used social media for customer service … Continue reading How to Offer Outstanding Social Media Support
Arelthia Phillips — February 13, 2018 Follow @Arelthia — February 13, 2018 This is part 2 of Quick Tips Regarding Reusing Website Content Part 1 If you are not already using video marketing on YouTube, now is the time to begin. Re-use your best content Look at your traffic logs and see which are your … Continue reading Reuse Website Content Through Video Marketing
Howard Tiersky — February 13, 2018 Follow @tiersky — February 13, 2018 There are well over one billion websites on the Internet, and the vast majority of them are free. Over two million apps await download in both the Google Play and Apple App stores, and most of these are also free. With so much … Continue reading How to Get People to Pay for Your Content
The promise of artificial intelligence has put stars in many marketers’ eyes, but it’s not always clear what’s hype and what’s real. Contributor Kyle Henderick lays out some tactics that can be employed today. Kyle Henderick on February 13, 2018 Not only is artificial intelligence (AI) one of the hottest topics in the media … Continue reading Three ways AI will revolutionize email marketing
SEO Experts Speak Out On Link Building by Laurie Sullivan , Staff Writer @lauriesullivan, February 13, 2018 BrightLocal reached out to 20 local search industry experts to get their opinion on the impact of link building to increase search visibility for local businesses. The findings highlight insights from experts like Andrew Shotland from Local SEO … Continue reading SEO Experts Speak Out On Link Building
Ken Sterling — February 13, 2018 Follow @ken_sterling — February 13, 2018 In the early days of Netflix, the company was trying to be the Amazon of DVD movie rentals. To get feedback on how to improve their service, the execs held a number of focus groups with customers. After one such focus group, Mitch … Continue reading The 2 Principles of Startup Success Strategy According to MoviePass CEO Mitch Lowe
John Nemo — February 13, 2018 Follow @JohnNemoPR — February 13, 2018 LinkedIn’s revamped messaging system recently added another feature that makes conversing with your ideal prospects on the platform even easier. LinkedIn has come a long way. From its early days as little more than a glorified online résumé platform for professionals seeking employment … Continue reading The “Smart” New LinkedIn Feature You Need to Know About
Think artificial intelligence is the next big thing? Contributor Jim Yu explains it’s already being widely employed and will soon be a must-have for your marketing stack. Jim Yu on February 13, 2018 There is no doubt that AI is the topic that is going to dominate 2018 – I think we can all … Continue reading Beyond the AI hype: AI is here and now, and adoption is rising
