Karl Sakas — February 10, 2018 Follow @KarlSakas — February 10, 2018 Falling asleep at work? See how your hours compare to leaders at other digital agencies. At my last two agencies, I could expect to work 50-65 hours a week regularly. And the data shows I’m not alone. According to a survey I conducted … Continue reading Get Your Schedule Under Control Once and For All
Daily Archives: February 21, 2018
3 Tips to Turn Email Subscribers into Sales
Austin Iuliano — February 10, 2018 Follow @austiniuliano — February 10, 2018 3 Tips to Turn Email Subscribers into Sales Hey, congratulations you set up your website the right way! You passed the number one rule of building an effective website, you created an opt-in on your main page! Now you have an opportunity to … Continue reading 3 Tips to Turn Email Subscribers into Sales
Where Are Chatbots Making Their Mark?
Emma Muckersie — February 10, 2018 — February 10, 2018 ProSmile / Pixabay In our newly launched report, we identified chatbots as a key tech trend to watch. But where is this technology already making its mark? In this blog post, we take a look at how and where chatbots are taking off and share … Continue reading Where Are Chatbots Making Their Mark?
How to Use Email Marketing to Boost Brand Awareness
Erika Montgomery — February 9, 2018 Follow @PublicityErika — February 9, 2018 Keep reading to earn how to increase your email marketing results! Building brand awareness is one of the biggest challenges for small businesses and startups. They often don’t have the means and channels big business have at their disposition and can’t afford to … Continue reading How to Use Email Marketing to Boost Brand Awareness
How to Set Up Your Twitter Brand Account the Right Way
Personal Branding Blog — February 9, 2018 — February 9, 2018 Social media marketing is the best way to attract more leads and customers for your personal brand. People use their mobile phones as well as their computers to ask customer service questions, search for information, purchase services and products, and share with others what … Continue reading How to Set Up Your Twitter Brand Account the Right Way
Social Media Isn’t The Shiny New Toy Anymore
Samantha Martin — February 9, 2018 Follow @Socially_Sam — February 9, 2018 It’s a while since I wrote solely about social media. Which is odd given it’s what the majority of what I do for a living is all about. However, times are changing and the industry is changing so much I thought it was … Continue reading Social Media Isn’t The Shiny New Toy Anymore
Going beyond Super Bowl engagement metrics to find what consumers really think
Advertisers need to consider consumer sentiment for a more complete assessment of ad performance. Robin Kurzer on February 9, 2018 Viewers no longer just watch the Super Bowl. They interact with the big game much the way they interact with all television — with their fingers flying on social media. And besides their armchair quarterback … Continue reading Going beyond Super Bowl engagement metrics to find what consumers really think
How to respond when customers get sour on social media
Contributor Jay Baer offers a five-point solution for dealing with customer complaints in social media. Jay Baer on February 9, 2018 In today’s “always on” digital landscape, responsiveness is the name of the game for customer service. People are flocking to the platforms where they know they’ll be heard and, more importantly, where they … Continue reading How to respond when customers get sour on social media
Spotting Fake Social Media Profiles Is An Important Skill For Any Business Owner [Infographic]
Brian Wallace — February 9, 2018 Follow @nowsourcing — February 9, 2018 Fake social media profiles can be a serious problem for your business. Have you ever had a bad review on Facebook and wondered where this person had come from or if there had been some sort of vendetta behind it? Oftentimes when there … Continue reading Spotting Fake Social Media Profiles Is An Important Skill For Any Business Owner [Infographic]
Does trust matter more than growth? Salesforce’s Benioff thinks so.
In this age of diminishing trust, contributor Joe Hyland argues it’s time for marketing leaders to shift their emphasis. Joe Hyland on February 9, 2018 I don’t think it’s an exaggeration to say that for those of us marketing, selling or consuming SaaS technology (i.e., just about everyone), Salesforce founder Marc Benioff is a … Continue reading Does trust matter more than growth? Salesforce’s Benioff thinks so.