Daily Archives: February 9, 2018

Bing Ads Introduces Fix To Help Marketers Track Conversions On Safari

Bing Ads Introduces Fix To Help Marketers Track Conversions On Safari by Laurie Sullivan @lauriesullivan, January 31, 2018 Getting serious about helping marketers follow the click, Bing on Wednesday introduced a way to follow ad clicks on Safari after Apple changed the way that marketers could track conversions on its browser. Apple made the change … Continue reading Bing Ads Introduces Fix To Help Marketers Track Conversions On Safari

Referral Strategy: How to Keep Referral Sources Engaged

Jessica Edmondson — January 30, 2018 Follow @jessicaedmon — January 30, 2018 So you’ve identified your referral sources, developed a recruitment strategy, created a sales enablement plan, developed a plan to enable referral sources, constructed a referral incentive strategy, and decided on your onboarding process, now it’s time to create a referral strategy to keep … Continue reading Referral Strategy: How to Keep Referral Sources Engaged

How to Grow Your Email List (It’s Easier Than You Might Think)

Goutham Bhadri — January 30, 2018 Follow @mktgsamurai — January 30, 2018 Asking for an email address can feel like pulling teeth. People hold onto their email addresses like gold. They fear handing it over to companies because they don’t want to be bombarded with sales offers or promotional emails that aren’t interesting. Instead, they … Continue reading How to Grow Your Email List (It’s Easier Than You Might Think)