Wendy Marx — December 22, 2017 Follow @wendymarx — December 22, 2017 Thought leadership PR is especially necessary for the B2B business landscape. In an industry that often relies on expertise, credibility, and image, thought leadership builds a bridge of trust between B2B businesses and their buyers. Before we touch on why thought leadership is … Continue reading Thought Leadership PR: How to Strengthen Your Business
Daily Archives: December 28, 2017
3 Money Blocks That Keep You from Earning Money As An Influencer
Amanda Abella — December 22, 2017 — December 22, 2017 I make money as an influencer. Basically, that means I have an online brand and following and get hired for influencer work. “Influencer” is really just a 21st century word for a spokesperson. Influencer marketing is also taking over the internet. Brands are getting ready … Continue reading 3 Money Blocks That Keep You from Earning Money As An Influencer
Website Button Design – Types and The Characteristics
Deb Dey — December 22, 2017 Follow @debdulaldey — December 22, 2017 Buttons are everywhere and they are big deal in the sphere of web design. Can you image a website without a button? I hope not because we use them everywhere. They are on the Contact Us form, user registration form, login form and … Continue reading Website Button Design – Types and The Characteristics
7 Ways Contractors Can Boost Their Business to Meet Year-End Goals
Kayla Sloan — December 22, 2017 — December 22, 2017 StockSnap / Pixabay As a contractor, your income depends on the amount of work you can do in the time you have available. Of course it also depends on how much you are paid for it. But if you have set income goals, do you … Continue reading 7 Ways Contractors Can Boost Their Business to Meet Year-End Goals
How to Create a Loyal Customer Base
Jaime Nacach — December 22, 2017 Follow @bloominari — December 22, 2017 The 5 Best Practices to Repeat Business Building customer loyalty is a monumental task for any company of any size. As the competition gets stiffer and market preference continues to change, it only takes one blunder to turn the whole game around. Whether … Continue reading How to Create a Loyal Customer Base
Are Influencers More Important Than Your Social Media in 2018?
Robert Woo — December 22, 2017 — December 22, 2017 Recently, we came across a press release touting their new affiliate marketing campaign with the “top social influencers on several social media platforms.” Who are these influencers? Who knows? The PR doesn’t say, but it did get us wondering what their social media presence was … Continue reading Are Influencers More Important Than Your Social Media in 2018?
4 things SEO professionals should do consistently
Columnist Jeremy Knauff shares his vision for how to improve the SEO industry through transparency, knowledge-sharing and stronger relationships with clients. Jeremy Knauff on December 22, 2017 As SEO professionals, we’re expected to have a solid understanding of our trade and to be able to communicate our knowledge clearly and professionally with our clients. … Continue reading 4 things SEO professionals should do consistently
How marketers will take their social spend more seriously in 2018
This year set the foundation for brands to increasingly evaluate their social campaigns based on business results next year. Tim Peterson on December 22, 2017 Social media is finally evolving from shiny new toy to a serious tool for marketers, thanks to seeds planted in 2017 that more marketers are expected to reap a … Continue reading How marketers will take their social spend more seriously in 2018
5 Crucial Elements Of Seductive Sales Copy
By Munender Singh December 22nd, 2017 Let’s admit. You want it badly, don’t you? All the blog posts you publish, valuable freebies you give away, free trials of your products, and everything else are used to collect leads and turn them into paying customers. And your sales page is the gateway. That’s where the real … Continue reading 5 Crucial Elements Of Seductive Sales Copy
Should You Outsource Demand Generation in 2018? Pros vs. Cons
Triniti Burton — December 22, 2017 Follow @Triniti_Int— December 22, 2017 68% of companies report a struggle to generate leads, according to a Lattice Engine/CSO Insight study. It’s hard to shift your thinking from quantity to quality when there’s simply not enough volume in your pipeline. If demand generation were easy, every B2B marketing organization … Continue reading Should You Outsource Demand Generation in 2018? Pros vs. Cons