Zach Heller — December 6, 2017 Follow @zheller — December 6, 2017 paulbr75 / Pixabay Landing pages are some of the most important pages on our website. They are the pages that people will see when they first click through on an ad, and give us a chance to make the kind of first impression … Continue reading Don’t Judge a Landing Page by Its Source
Daily Archives: December 13, 2017
6 Ways To Take a Business Break Over the Holidays
Candace Huntly — December 6, 2017 Follow @SongBird_TO — December 6, 2017 One of the most important things you can do as a business owner is to take a business break – spend time away from your business. It also happens to be the hardest thing to do. And if you have a team that … Continue reading 6 Ways To Take a Business Break Over the Holidays
How to Measure Brand Awareness: 4 Key Steps
Tom Jager — December 6, 2017 — December 6, 2017 Acquiring new customers is one of the primary goals of marketers. It can be achieved only by getting a company’s name in front of the target audience through social media, outdoor advertising, and other techniques. Or as marketers would say, “build brand awareness.” Without it, … Continue reading How to Measure Brand Awareness: 4 Key Steps
Irrelevant Emails Are No Longer Acceptable to Consumers
Katie Sweet — December 6, 2017 Follow @misskatiehrdy — December 6, 2017 Shutterstock We’ve reached the point in the year when marketers aren’t holding back on their outbound communications. I woke up on Black Friday to an absolute deluge of emails from essentially any retailer I’ve ever had any interaction with (or not), informing me … Continue reading Irrelevant Emails Are No Longer Acceptable to Consumers
19 Tips to Drastically Improve Your Infographic Marketing
Katy French — December 6, 2017 — December 6, 2017 FirmBee / Pixabay Infographic marketing success doesn’t happen because you publish an infographic. It doesn’t even start when you publish that infographic. It starts before you even have an idea—and its success hinges on every step of the process, from brainstorming and copywriting to design … Continue reading 19 Tips to Drastically Improve Your Infographic Marketing
How to Keep Your People from Getting Poached
Dusti Arab — December 6, 2017 — December 6, 2017 Alexas_Fotos / Pixabay Have you found yourself relying on the performance of a star employee? It’s the sales rockstar who always crushes their goal. It’s the marketer who creates viral blog posts in their sleep. It’s the assistant who runs your schedule (and by proxy, … Continue reading How to Keep Your People from Getting Poached
3 Things to Do To Your Finances Before the End of the Year
Kara Perez — December 6, 2017 — December 6, 2017 nattanan23 / Pixabay We’ve got just one month left in 2017. The end of the year is already upon us! Before you turn your eyes towards 2018 full time, make sure that you have all your boxes checked off for 2017. The first place to … Continue reading 3 Things to Do To Your Finances Before the End of the Year
10 Things to Consider for Your 2018 Digital Marketing Plan
Brittany Laeger — December 5, 2017 — December 5, 2017 It’s that time of year again, time to start analyzing successes, owning up to the failures, and looking ahead to your 2018 plans. While it can be easy to keep your marketing engine running on the status quo, in today’s marketing world, it’s important to … Continue reading 10 Things to Consider for Your 2018 Digital Marketing Plan
Make Your Business Thrive in the E-Commerce Realm [Infographic]
Ashley Stevens — December 5, 2017 — December 5, 2017 In this digital age, it’s more important than ever to put your focus online. Much of the process consumers take when purchasing a product happens online, even if they don’t make the purchase online. Studies say that eighty-one percent of shoppers research their product online … Continue reading Make Your Business Thrive in the E-Commerce Realm [Infographic]
4 Skills Leading SEO Consultants Need to Polish up in 2018 (and Beyond)
Bob Van Rossum — December 5, 2017 Follow @BobVR — December 5, 2017 Digital marketing is constantly changing, and SEO is likely evolving faster than anything else. As an SEO recruitment agency, we see the pace of growth that occurs within the SEO space and the increasing demand for skilled SEO specialists. Video: Hubspot SEO … Continue reading 4 Skills Leading SEO Consultants Need to Polish up in 2018 (and Beyond)