Mike Lagman — November 27, 2017 Follow @mikezlagman — November 27, 2017 The purpose of content marketing is clear: lead generation and/or sales. Every content marketer will be uniform in their response if you ever ask them what their content is for. The same specificity, however, tends to escape marketers if you ask them how … Continue reading How to Tell if Your Content Marketing is Working [Infographic]
Renzo Costarella — November 27, 2017 — November 27, 2017 FirmBee/Pixabay Billing clients seems simple enough. You send out an invoice and get paid right? If only that was the case. Billing your clients can be quite a strenuous interaction. You want to uphold your reputation and provide top-notch customer service, but you also need … Continue reading 4 Best Practices for Billing Clients
Maren Hogan — November 27, 2017 Follow @marenhogan — November 27, 2017 ArtsyBee / Pixabay How do you boost HR culture in one day? I recently got back from the Midwest Recruiter Bootcamp. It was a great couple of days put on by Paul Debettignies and an awesome mix of Employer Branding, Sourcing, Recruitment Tools, … Continue reading 7 Stupid-Simply Things You Can Do Today to Boost HR Culture
Mike Macioci — November 27, 2017 Follow @mikemacioci — November 27, 2017 Throughout my professional life I have learned that by asking questions(especially the right ones) one can learn a lot. This article is another in a series of interviews I am doing, focusing on accomplished individuals with valuable perspectives. I hope you find it … Continue reading Fostering Vibrant Small Business Communities Through Mentoring and Education
Ruby Rusine — November 27, 2017 Follow @SocialSMktg — November 27, 2017 The number of tweets churned by Twitter 365/24/7 is a testament to its power – and value to many businesses using it. It is one of the most powerful social media tools for businesses for inbound marketing. If the deluge of tweets is … Continue reading How to Dominate Twitter and Rule Your Industry: Part 1 (of 4)
As the holidays kick retailers into overdrive, now is the perfect time to discover what your competition is doing. Columnist Ryan Phelan shares four tips for setting up a competitive intelligence plan. Ryan Phelan on November 27, 2017 The retail world is about to shift into overdrive. Having worked on both sides of retail … Continue reading 4 killer tips to help you spy on your competitors during the holidays (and after)
