Beata Staszkow — October 4, 2017 — October 4, 2017 At some point in our careers, we will resign from one position to start something new. This post will give you a template to craft your resignation letter, together with a few tips to resign with professionalism, protecting your reputation and personal brand. A resignation … Continue reading Resign with Professionalism: Letter of Resignation Template
Daily Archives: October 10, 2017
How to Define the Success of Facebook Video Ads: The 4 Metrics You Need to Watch
Ana Gotter — October 4, 2017 — October 4, 2017 Simon / Pixabay Running a Facebook video ad is pretty simple thanks to the incredibly user-friendly and intuitive Facebook Ads Manager. It doesn’t take a lot of outside knowledge to run a campaign, or even to boost a video post. Interpreting your campaign results, however, … Continue reading How to Define the Success of Facebook Video Ads: The 4 Metrics You Need to Watch
With Snap Accelerate, Snapchat pursues mobile startups that built Facebook’s ad biz
Snapchat’s program aims to win over mobile startups looking to acquire new users, the same type of advertiser that helped newly public Facebook overcome its ad problems. Tim Peterson on October 4, 2017 A newly public company with mounting concerns over the viability of its advertising business, Snapchat in 2017 resembles Facebook in 2012. … Continue reading With Snap Accelerate, Snapchat pursues mobile startups that built Facebook’s ad biz
3 Resources to Help You Calculate Competitive Compensation for Your Next Marketing Executive
Mark Miller — October 4, 2017 Follow @MMtwopointfive — October 4, 2017 In our 20+ years matching top marketing professionals with open job opportunities, we’ve found that most of them aren’t motivated primarily by money–other factors like growth potential, responsibilities, and who they get to work with tend to rank higher. That said, elite marketers … Continue reading 3 Resources to Help You Calculate Competitive Compensation for Your Next Marketing Executive
5 Quick Ways To Actively Increase Your Website Traffic
Brian Basilico — October 4, 2017 Follow @bbasilico — October 4, 2017 Certificates Of Appreciation One of the things I get asked about a lot is how I increase traffic to my website. Then the question is, why do you want to increase traffic to your website? Well, hopefully to make more certificates of … Continue reading 5 Quick Ways To Actively Increase Your Website Traffic
Cold Email Responses: Point Out a Lead’s Mistakes (Email Sequence Included)
Josh Slone — October 4, 2017 — October 4, 2017 How to Drive More Cold Email Responses If you have an agency, you sell results. Which is typically hard on the front end. That’s why you have case studies, referrals, and other types of media that prove you can accomplish what you say you can. … Continue reading Cold Email Responses: Point Out a Lead’s Mistakes (Email Sequence Included)
Are Your Cross Functional Team Training Programs Working?
Rick Lepsinger — October 4, 2017 Follow @onpoint_llc — October 4, 2017 3dman_eu / Pixabay Many enterprises use cross functional teams in their organizations. Such teams combine a broad range of functions and skillsets into a single, agile business unit that can tackle a variety of challenges. After all, when you have people representing your … Continue reading Are Your Cross Functional Team Training Programs Working?
15 Valuable Digital Marketing Tools to Grow Your Business
Petra Mainer — October 4, 2017 — October 4, 2017 Technological transformations in the modern world have moved much of human activity to the virtual space. Our work, study, leisure, and even private areas such as friendships and intimate communication are inextricably linked to “being online.” So if your company does not exist online, it … Continue reading 15 Valuable Digital Marketing Tools to Grow Your Business
Organizing your company to win in mobile
Despite mobile’s momentum, brands are still struggling to tackle it. Columnist Lou Orfanos discusses how you can structure your organization to increase confidence in your mobile strategy and drive mobile growth. Lou Orfanos on October 4, 2017 Nearly every company I’ve spoken with is experiencing some form of a crisis of confidence when it … Continue reading Organizing your company to win in mobile
14 ways to get smarter with your content and SEO
Contributor Jim Yu uses the SMART framework to prescribe a formula for SEO and content marketing success. Jim Yu on October 4, 2017 Despite the many ways Google has changed the search game over the last five years, one truth remains: content is the vehicle that drives your consumer interactions, engagements, experiences and, ultimately, … Continue reading 14 ways to get smarter with your content and SEO