Roxanne Abercrombie — September 27, 2017 Follow @parkersoftware — September 27, 2017 Despite the elegant technology companies have at their fingertips, the customer journeys they offer are often far from slick. The common complaints of today are the common complaints of a decade ago: waiting on hold, being transferred around, a lack of knowledge, a … Continue reading Sliding Doors: Your Customer’s Journey [Infographic]
Daily Archives: October 3, 2017
Busting AI myths: Why AI will help marketers usher in an era of extreme personalization
In an age when consumers expect deep personalization, AI is here to help. So what’s the holdup among marketers? Contributor Brian Solis discusses the top myths slowing its adoption. Brian Solis on September 27, 2017 Remember when traditional marketing was overwhelmingly successful? Neither do I. In an era of great innovation, marketing still largely … Continue reading Busting AI myths: Why AI will help marketers usher in an era of extreme personalization
4 Reasons You Didn’t Hear Back After Applying for a Job
Jon Shields — September 27, 2017 Follow @thejonshields — September 27, 2017 StockSnap / Pixabay One of the most demoralizing aspects of the job search is clicking “submit” on an online application only to be faced with deafening silence. Some job seekers submit dozens of applications without hearing anything back, making it difficult for them … Continue reading 4 Reasons You Didn’t Hear Back After Applying for a Job
Top 7 Growth Hacking Tips for Manufacturers’ and Distributors’ Bottom Line
Judy Caroll — September 27, 2017 Follow @JudyCaroll1 — September 27, 2017 geralt / Pixabay It’s now been seven years since Sean Ellis coined the term “growth hacker”. Since then, growth hacking strategies have propelled many startups to become important players in their industries. As the initial hype around growth hacking is starting to wane, … Continue reading Top 7 Growth Hacking Tips for Manufacturers’ and Distributors’ Bottom Line
Why Affiliate Marketing Works for SMBs
Robert Woo — September 27, 2017 — September 27, 2017 We’ve mentioned before that right now is an amazing time to get into affiliate marketing. It’s a channel that’s growing by leaps and bounds, and now affects 14% of all e-commerce purchases in the US. Pictured: actual online shopping transaction. And while big brands like … Continue reading Why Affiliate Marketing Works for SMBs
5 Mistakes New Bloggers Make (And How to Avoid Them)
Choncé Maddox — September 27, 2017 — September 27, 2017 kalhh / Pixabay The blogging industry has grown and evolved over the past few years. It’s clear that having a blog can be very lucrative whether you’re trying to establish a company blog or a personal brand blog. However, it’s not always easy to get … Continue reading 5 Mistakes New Bloggers Make (And How to Avoid Them)
10 Ways to Attract More Leads from Your Home Page
Susan Gilbert — September 27, 2017 Follow @SusanGilbert — September 27, 2017 Get Better Conversions from Your Home Page Your website’s home page should highlight your products or services in way that captures leads right away. In other words this is prime real estate where the sales ideally flow out of your website. It’s important … Continue reading 10 Ways to Attract More Leads from Your Home Page
How Social Contenders Can Evolve into Leaders
Harry Rollason — September 27, 2017 — September 27, 2017 Contenders stand a great chance of leadership if they can get the budget in order. They are those companies with freedom, agility, and no end to innovative ideas but for whom investment is a limiting factor. They achieve impressive results but only on a small … Continue reading How Social Contenders Can Evolve into Leaders
4 Mistakes to Avoid When You Hire a Virtual Assistant
Miranda Marquit — September 27, 2017 — September 27, 2017 CyberRabbit / Pixabay Outsourcing can be a great way to free up time for you to work on what matters most for your business. Creating and managing a remote team, and hiring others to handle mundane tasks, can be good ways to Creating and managing … Continue reading 4 Mistakes to Avoid When You Hire a Virtual Assistant
How Inventory Management Makes The Holidays Merry
Paul Trujillo — September 27, 2017 Follow @TruPaultx — September 27, 2017 ellisedelacruz / Pixabay It may be only fall, but the retail industry is already well into the holiday spirit. Take a stroll into any specialty shop or local department store and you will notice at least one aisle decked out with reds, greens, … Continue reading How Inventory Management Makes The Holidays Merry