Joei Chan — September 22, 2017 Follow @joeei — September 22, 2017 You may love your brand and think it’s amazing. And maybe your girlfriends, your parents, and your dog agree. But none of that matters unless your market is just the guest list for your Thanksgiving dinner. You hope your customers feel the same … Continue reading 5 Ways to Proactively Improve Your Online Reputation
Daily Archives: September 28, 2017
Smart Start to B2B Social
Louis Spanos — September 22, 2017 — September 22, 2017 A Smart Start for your B2B’s Social Presence Like any other Millennial, I’m obsessed with social media. I scroll through Facebook to see who’s engaged or expecting, Instagram to see who’s been to that new fusion restaurant and LinkedIn to keep tabs on my classmates’ … Continue reading Smart Start to B2B Social
Everything You Need to Know Before Buying a Franchise
Bruce Hakutizwi — September 22, 2017 Follow @BizForSaleUS — September 22, 2017 Photo by Mike Petrucci on Unsplash If you’ve ever considered owning a business of your own, the option of buying a franchise has to be a serious consideration. Of course, deciding between buying a franchise or an independent location involves a number of … Continue reading Everything You Need to Know Before Buying a Franchise
Essential Considerations When Choosing Between Marketing Freelancers or Contractors
Alice Oh — September 22, 2017 — September 22, 2017 When it comes to executing your marketing needs, you only want the best and most talented professionals to take on the responsibilities. But not all opportunities and projects call for a full-time hire to your team. There are plenty of non-employee contingent work solutions – … Continue reading Essential Considerations When Choosing Between Marketing Freelancers or Contractors
Don’t Do It! Most Common Email Marketing Mistakes
Emma Weir — September 22, 2017 — September 22, 2017 Email marketing is one of the simplest forms of marketing, however, even with it’s simplicity there are a lot of common mistakes that Marketers can make. We’ve put together some of the most common email mistakes and tips on how to avoid them. Mistakes in … Continue reading Don’t Do It! Most Common Email Marketing Mistakes
5 ways to write better email subject lines this holiday season
During the busy holiday season, how do you make your emails stand out in consumers’ inboxes? Columnist Kyle Henderick believes the right subject line is just as important as the message itself. Kyle Henderick on September 22, 2017 With kids back in school, email marketing campaigns have moved away from end-of-summer deals and backpack … Continue reading 5 ways to write better email subject lines this holiday season
Social media ad fatigue: How to combat it without spending all day making new creatives
Ad fatigue is a problem we’re all too familiar with, so how can you avoid it? Contributor Laura Collins shares key techniques to refresh your creative efficiently and effectively. Laura Collins on September 22, 2017 Every time we step outside our front door, switch on the television or look at our phones, we’re bombarded … Continue reading Social media ad fatigue: How to combat it without spending all day making new creatives
8 Tips for Better eInvoicing
Deanna Rampton — September 22, 2017 — September 22, 2017 Switching to a paper-based invoicing to electronic invoicing has become the norm. And, for good reason. E-Invoicing has simplified the payment process. We now have increased cash flow, and it’s saving business owners a ton of time and money. Follow these 8 tips that will … Continue reading 8 Tips for Better eInvoicing
Scrum Roles from a Lean Perspective
Ian Mitchell — September 22, 2017 — September 22, 2017 AnnaER / Pixabay “It’s weird when you get roles that coincide with your life” – Lily James Introduction Impressive-sounding job titles are a recurring joke in large organizations. They often bear little relationship to the devil’s brew of chaos and drudgery which is a daily … Continue reading Scrum Roles from a Lean Perspective
Leadership and Empathy
Dave Brock — September 22, 2017 Follow @davidabrock — September 22, 2017 geralt / Pixabay Surprisingly, one of the characteristics I see too many managers lacking is empathy. One would think otherwise, after all, most sales managers have been sales people at some point in their career. We would think these managers would have deep … Continue reading Leadership and Empathy