If your employees aren’t engaged, your marketing efforts will be for naught. Columnist Karen Steele discusses four ways to help you create a culture of engagement in your organization. Karen Steele on September 7, 2017 Jack Welch, the legendary former chairman and CEO of General Electric, nailed it when he told the Kansas City … Continue reading The holy grail of engagement starts with your employees
Paul Keijzer — September 7, 2017 Follow @Paul_Keijzer — September 7, 2017 KeithJJ / Pixabay Every now and then you’ll get the opportunity (or misfortune) to work with a tough leader. They may be brilliant and geniuses, but their management style leaves the best of their team members burned out and beaten down. They’ll go … Continue reading Are Tough Leaders Really That Effective?
John Delia — September 7, 2017 — September 7, 2017 rawpixel / Pixabay A lifelong learner is one who takes the opportunity to learn through all kinds of situations whether they’re formal or informal learning circumstances. When you’re eager as well as hungry for knowledge, you’re more likely to excel in your chosen craft. It’s … Continue reading 4 Tips to Professional Development as a Business Owner
Beth Worthy — September 7, 2017 Follow @gmrtranscripts — September 7, 2017 Businesses, attorneys and media professionals can derive great benefit from video based strategies while conducting interviews. As an avid follower of the digital marketing trends, you won’t be surprised about the significant ways in which video is reinventing the marketing world, especially when … Continue reading Strategies to Make Video Interviews a Thumping Success
Jeff Coveney — September 7, 2017 Follow @RevEngineMarket — September 7, 2017 Sending emails to the same crowd with no improvement in engagement and click-through rates? Getting more unsubscribes than you’d like? Or, trying to improve the open rates of your emails to get your call-to-action across to your customer base? These are all problems … Continue reading 8 Ways to Ignite Engagement with Email and Retargeting
Amanda Clark — September 7, 2017 Follow @GrammarChicInc — September 7, 2017 typographyimages / Pixabay How long has it been since you really sat down and went through your resume with a fine-tooth comb? Are you guilty of simply tacking on new information without reviewing existing content? This not only increases the length of your … Continue reading Revamping Your Resume Content to be More Effective
You can’t simply make your site responsive and truly call it mobile-ready, argues contributor Jim Yu. To really adjust to the dramatic rise of mobile search, you need to understand how people are using these devices for finding things. Jim Yu on September 7, 2017 Late in 2015, Google confirmed what many of us … Continue reading Mobile & desktop SEO: Different results, different content strategies
Amanda Abella — September 7, 2017 — September 7, 2017 In business, we sometimes have this chicken or egg situation where it takes money to make money. More specifically, every small business needs to make investments in order to keep growing. This requires putting money down in hopes of a return. While there are several … Continue reading 3 Foundational Investments Every Small Business Should Make
Carol Stephen — September 7, 2017 Follow @Carol_Stephen — September 7, 2017 Why Friendships Are Absolutely the Best ROI Of Social Media This is something I really can’t say enough: your ROI (Return on Investment) with social media is all the connections you’ll make. Some of those connections deepen and become associates. Some of those … Continue reading Why Friendships Are Absolutely the Best ROI Of Social Media
