Jason Davis — August 31, 2017 Follow @weareelement502 — August 31, 2017 Simon / Pixabay Facebook has lessened organic reach and paid options are pretty much the way you reach more people. There are 2 options that business owners can do to gain momentum. Boost posts, the content you share on your page. Then pay … Continue reading Facebook Ads vs Boosted Posts
Daily Archives: September 8, 2017
3 Ways to Increase Small Business Sales With Facebook
Choncé Maddox — August 29, 2017 — August 29, 2017 Simon / Pixabay What some small business owners don’t realize when they get started is that selling will play a major role in their profits. Whether you’re offering a specific product, service, or even just free content, customers and clients will not just luck upon … Continue reading 3 Ways to Increase Small Business Sales With Facebook
Social Media Marketing Tactics To Try Right Now
Lisa Saldino — August 31, 2017 — August 31, 2017 Designing A Successful Content Marketing Strategy Content marketing is a marketing approach geared towards creating and distributing valuable content designed to attract a defined audience. There are two parts to content marketing: create and promote. Act as a resource for your audience and focus on … Continue reading Social Media Marketing Tactics To Try Right Now
Why real-time attribution is (mostly) irrelevant, and what to do instead
To get the most out of your marketing attribution, contributor Alison Lohse believes right-time insights are far more important than real-time data. Alison Lohse on August 31, 2017 The martech and ad tech industries love to talk about real-time. The context doesn’t matter — regardless of the circumstances, real-time must be better than delayed. … Continue reading Why real-time attribution is (mostly) irrelevant, and what to do instead
How to Remove Negative Feedback on Amazon
Nick Whitmore — August 31, 2017 Follow @ContentWritingo — August 31, 2017 Amazon has over 2 million third-party sellers that cover more than half of its sales — with this much competition, Amazon sellers must maintain a high feedback rating to distinguish themselves and stay successful. Without a stellar rating, sellers can’t build buyer trust. … Continue reading How to Remove Negative Feedback on Amazon
Inbound Lead Generation Checklist [Infographic]
Jomer Gregorio — August 30, 2017 Follow @JomerGregorio — August 30, 2017 If you’re a digital marketer or a sales professional, creating an inbound strategy for the first time is a daunting and challenging task, to say the least. While there is a wealth of knowledge, free and purchasable online, only a few know where … Continue reading Inbound Lead Generation Checklist [Infographic]
How to Grow Your Email List in 5 Easy Steps
Anna Moumtzidou — August 30, 2017 Follow @SoutherlyComms — August 30, 2017 TeroVesalainen / Pixabay There is no doubting that we live in the social media age. Personal and business accounts invest a lot of time and money into growing their social media channels, yet it is not so much about the numbers of followers … Continue reading How to Grow Your Email List in 5 Easy Steps
5 Flavors of Groupthink
Chris Thompson — September 1, 2017 — September 1, 2017 geralt / Pixabay I’ve worked with enough product teams now to spot the early signs of groupthink. It’s the mechanism by which a team allows itself to develop and launch bad products – and it’s endemic across all industries. Here’s a beginners guide to spotting … Continue reading 5 Flavors of Groupthink
The Terrible Idea of Trying Harder
Don Dalrymple — August 31, 2017 Follow @dondalrymple — August 31, 2017 stux / Pixabay It is true that when we find ourselves in a hole, the first thing we should do is stop digging. Sometimes that pull to keep digging or keep trying harder can overwhelm our sensibilities. Instead of being smarter, we simply … Continue reading The Terrible Idea of Trying Harder
6 Effective Performance Review Examples from the Best Companies
Michael Heller — August 30, 2017 — August 30, 2017 PatternPictures / Pixabay It’s easy enough to read article after article of performance review tips, tricks and advice, but the truth is every company and situation requires a different approach. Even if a new technique for better performance management is needed, the same tactic doesn’t … Continue reading 6 Effective Performance Review Examples from the Best Companies