While freelancing can be a great way to earn extra marketing dollars, columnist Matt Umbro says you need to have the right mindset and be wary of potential issues. Matt Umbro on August 23, 2017 Freelance work is a great way for marketers to earn extra money in their free time. Along with the … Continue reading Why freelance marketing work could be damaging your personal brand
Monthly Archives: August 2017
5 Tools To Create Online Courses (& A Formidable Personal Brand)
By Jordan Kasteler August 23rd, 2017 Building a personal brand is a monumental undertaking. Nonetheless, it’s a worthwhile one. The brand you create for yourself influences what the world thinks when it hears your name. The better your personal brand, the better your reputation and the opportunities that come with it. Anybody can create … Continue reading 5 Tools To Create Online Courses (& A Formidable Personal Brand)
3 Things You Need to Know Before Hiring a Digital Marketing Agency
Amanda Abella — August 23, 2017 — August 23, 2017 A couple of weeks ago, I was asked to speak on a panel with someone who runs a digital marketing agency. The objective was to explain how things work in the world of marketing to millennials. (As a millennial blogger, I was the millennial expert.) … Continue reading 3 Things You Need to Know Before Hiring a Digital Marketing Agency
4 Things I Did to Help My Blog Post Go Viral on Pinterest
Taylor Gordon — August 23, 2017 — August 23, 2017 Pinterest is a social media platform that has over 175 million users as of April 2017. Unlike Facebook and Twitter where people primarily interact with friends, family, or celebrities, Pinterest is a powerful visual search engine. Thanks to keyword optimization you can have a relatively … Continue reading 4 Things I Did to Help My Blog Post Go Viral on Pinterest
The 3 Most Important Words In Digital Marketing
The 3 Most Important Words In Digital Marketing by Mike Donahue , Op-Ed Contributor, August 21, 2017 What are the three most important words in digital marketing? 1. a four-letter word2. a six-letter word3. a five-letter word Data is the four-letter word Nobody would argue that first-party and third-party data are the foundational elements of … Continue reading The 3 Most Important Words In Digital Marketing
The Live Streaming Ideas Every Marketer Needs To Know [Infographic]
Stacey Rudolph — August 22, 2017 — August 22, 2017 It seems lives streaming is becoming one of the most popular marketing options for marketers. Major social media networks like Facebook, Snapchat and Twitter are already offering live streaming options like Facebook Live, Snapchat Live Stories and Periscope respectively. This has enable brands, celebrities, marketers, … Continue reading The Live Streaming Ideas Every Marketer Needs To Know [Infographic]
Why You Can’t Skip Out on Online Branding During your Job Search
Virginia Franco — August 22, 2017 Follow @VAFrancoResumes — August 22, 2017 geralt / Pixabay Targeting that executive and C-suite role often requires a solid online reputation. Why? Many recruiters now use social media to find and vet candidates, and decision makers often scour the web for proof that you are who you say you … Continue reading Why You Can’t Skip Out on Online Branding During your Job Search
Email Marketing for Small Agencies and Freelancers
Kevin George — August 22, 2017 Follow @imkevin_monk — August 22, 2017 If you are a small agency or a freelancer, you know what a daunting task it is to acquire customers. To sell what you are good at, you need to market yourself well. But then you also have a budget constraint! Here’s one … Continue reading Email Marketing for Small Agencies and Freelancers
Encourage or Detract Clients: How You Solve Problems
Personal Branding Blog — August 22, 2017 — August 22, 2017 AlexAntropov86 / Pixabay Salespeople are invariably the ‘fall’ person for taking the blame when it comes to errors. The blame game is rampant inside the company and clientele hold the representative responsible. The very best approach is to quickly apologize and avoid all excuses. … Continue reading Encourage or Detract Clients: How You Solve Problems
The Assisted Reality Of The New Marketer
The Assisted Reality Of The New Marketer by Gord Hotchkiss , Featured Contributor, August 22, 2017 Last week, MediaPost’s Laurie Sullivan warned us that the future of analytical number crunchers is not particularly rosy in the world of marketing. With cognitive technologies like IBM’s Watson coming on strong in more and more places, analytic skills … Continue reading The Assisted Reality Of The New Marketer