Dave Brock — August 16, 2017 Follow @davidabrock — August 16, 2017 ar130405 / Pixabay I recently wrote, “The Sales Manager’s Job Is Different,” addressing the impact of making the wrong decisions in selecting Front Line Sales Managers (FLSM). Too often, the “easy” solution is to take our very best sales people, promoting them into … Continue reading Developing Management and Leadership Talent
Peter Daisyme — August 16, 2017 — August 16, 2017 MBatty / Pixabay On-time payments are vital to the health of your business. But inevitably, you’ll run into at least one customer who consistently fails to pay on time. If it continues to become a problem it’s on you to take proactive action and correct … Continue reading 7 Ideas for Companies Whose Customers Refuse to Pay on Time
Mike Kappel — August 16, 2017 Follow @PatriotSoftware — August 16, 2017 herblady28 / Pixabay As a small business owner, you know the importance of building a loyal customer base. The way consumers feel about your company correlates with how much they frequent it. By knowing how to make customers feel special, you can gain … Continue reading 7 Ways to Show Customer Appreciation
Rustin Nethercott — August 16, 2017 — August 16, 2017 You want to drive business by sending visually appealing emails that get delivered. This means you’re going to need an Email Service Provider (ESP) — a company or service that allows you to send marketing emails and track your results. But not all Email Service … Continue reading 5 Things You Need to Look for in an Email Service Provider
Erin Dore Miller — August 16, 2017 — August 16, 2017 HypnoArt / Pixabay When was the last time you searched yourself on LinkedIn? Do you know if you have multiple LinkedIn profiles? Of the 2500 or so professionals that we work with annually, I would estimate that nearly 500 of them have multiple LinkedIn … Continue reading Do You Have Multiple LinkedIn Profiles?
Tara Turner — August 16, 2017 — August 16, 2017 cuncon / Pixabay You probably already know that Facebook advertising is a great way to target your ideal consumer on one of the largest social media platforms in the world. If you’re currently running Facebook advertising, what are some things you can do to improve … Continue reading 5 Tips to Spice Up Your Facebook Ads Strategy
Annaliese Henwood — August 15, 2017 Follow @MktgInnovator — August 15, 2017 I’m going to provide full disclosure. I paused blogging for an entire month, but I don’t regret it. I want to take this time to share my story with the purpose of helping you decide whether a pause in blogging is worth considering … Continue reading The Consequences of Pausing Your Blogging Efforts: A Case Study
Personal Branding Blog — August 15, 2017 — August 15, 2017 geralt / Pixabay A strong brand presence addresses the needs of consumers and the brand alike. Quality branding helps customers feel uniquely empowered by the brand, via enhancements like increased productivity or knowledge. The brand itself benefits from customers who develop loyalty, increasing the … Continue reading How to Use Video to Effectively Build Your Brand
Liz Papagni — August 15, 2017 Follow @mrktgworx — August 15, 2017 If you’re still using the old faithful social media platforms—Facebook, Twitter, and LinkedIn—don’t worry. These networks aren’t going anywhere. If, however, you’ve noticed a downtrend in the number of engagements you’re receiving, it may be because you haven’t kept up with the many … Continue reading The Future of Social Media Marketing
