Amanda Abella — August 15, 2017 — August 15, 2017 PIRO4D / Pixabay One of the most common questions I get from prospective coaching clients is whether or not online marketing has become an oversaturated niche. Mind you, most of them are not in the online marketing niche. Instead, they need to learn online marketing … Continue reading 4 Ways to Stand Out In an Oversaturated Niche
Columnist Wesley Young looks at how far consumers are willing to travel to shop at local stores and how to use your store’s location to boost conversion of your marketing campaigns. Wesley Young on August 15, 2017 While much deserved attention is given to local SEO and SEM, showing up in search results is … Continue reading 6 tips for using location information to boost conversion
Matt Brennan — August 15, 2017 Follow @MattLBrennan — August 15, 2017 3dman_eu / Pixabay Blogging and producing content can be a time-consuming business task – being able to recognize and recover from burnout will help. Small business owners and freelancers should be commended. There is a misconception that they go to work, and from … Continue reading How to Recognize and Recover from Burnout
Spencer X. Smith — August 15, 2017 Follow @spencerXsays — August 15, 2017 Shanon / Pixabay In many of our businesses, August is a slow month. People take their final opportunities to goof off while the weather is warm and our kids are yet to start school. Before the post-Labor Day rush back to work, … Continue reading Feeling Like Business is Slow in August? Here Are 5 Ways to Maximize Your Results
John Nemo — August 15, 2017 Follow @JohnNemoPR — August 15, 2017 MarcoGonzalez / Pixabay When it comes to winning business on LinkedIn, context is key. Utilize this little-known feature to make sure you do it the right way! In my world of selling on LinkedIn, my top strategy is utilizing 1-on-1, personalized marketing. But … Continue reading How To Keep Better Tabs on Your LinkedIn Connections
Jessica Edmondson — August 15, 2017 Follow @ContentMktg2 — August 15, 2017 As a result of the changes taking place in the partner ecosystem, it has become of paramount importance to analyze how partners and their relative programs are performing in order to meet and adjust to mounting growth objectives. With that in mind the … Continue reading 5 Referral Partner Program Benchmarks to Measure Against [Infographic]
How do you create social media content that grabs your audience’s attention? Columnist Jordan Kasteler outlines 10 tools that will help you with images, videos and more. Jordan Kasteler on August 15, 2017 Social media has changed a lot over the last five years — and truth be told, that’s the understatement of the … Continue reading 10 tools for creating compelling content for social media
Elise Gould — August 15, 2017 — August 15, 2017 Despite a lot of talk and effort to change towards diversity and inclusion, major technology companies are still made up of mostly white men. Minorities and women are underrepresented in the tech industry. Diversity and inclusion is a struggle in the tech world. Compared with … Continue reading Do I Belong Here? Diversity and Inclusion In the Workplace
By Lyena Solomon August 15th, 2017 Global economy requires companies to adapt web strategies to regional audiences. Globalization became a necessity, a strategy to make wider audiences understand your product, brand, message, website, offer. Progressive companies not only translate their website content in many languages, but improve the online experience for prospects and customers as well. … Continue reading How To Plan Website Globalization & Localization
