How do you scale content while maintaining a local touch? Columnist Megan Hannay walks you through some tips to help you create custom content that speaks to local users. Megan Hannay on August 9, 2017 In late 2016, some hockey fans were pretty miffed with the NHL. It wasn’t because of a certain call … Continue reading How to personalize content for locals
Personal Branding Blog — August 9, 2017 Septimiu88 / Pixabay Reputation management and personal brand development begin with good first impressions. But an overlooked fact is that most try so hard to please, they are not honest about what they can and cannot do. The improved approach is to convey limits upfront in terms of … Continue reading Do You Honestly Convey Limits Upfront?
Patrick Hogan — August 9, 2017 Follow @growtenfold — August 9, 2017 Clker-Free-Vector-Images / Pixabay Simply put, there’s probably nothing as useless and wholly irritating as a computer or network system that doesn’t function reliably. When computers and networks go down, productivity suffers, customer satisfaction dips, overhead costs increase, and lost revenue is inevitable. While … Continue reading More Than a Bandaid: Examining the Critical Value of Excellent IT Solutions
Deena Anreise — August 9, 2017 Follow @Prialto — August 9, 2017 Email marketing is more than a viable option for attracting prospects and keeping current customers engaged. While naysayers abound, the hard numbers show that email marketing is effective. A June 2016 survey of US marketers conducted by the Direct Marketing Association (DMA) and … Continue reading How to Use CRM for Small Business to Launch an Email Campaign
By Aleh Barysevich August 9th, 2017 What if I told you that one big idea can supply the topics of all your marketing content for the next few months and that you don’t need to break the bank every time you need content created? I know it sounds like a pipe dream. After all, the … Continue reading Repurposing 101: How To Turn One Idea Into Multiple Pieces Of Content
Paul Keijzer — August 9, 2017 Follow @Paul_Keijzer — August 9, 2017 Alexsander-777 / Pixabay Salary increases are one of the most fundamental part of an organization’s ability to attract and retain talent. It’s a tool used motivate employees, reward commitment and loyalty, and encourage performance that’s beyond the call of duty. Usually organizations review … Continue reading 5 Ways To Determine Salary Increases That Work For Your Organization
Rick Kranz — August 7, 2017 Follow @RickKranz — August 7, 2017 Digitalpfade / Pixabay Facebook Messenger ads are a great way to help close more sales. We’re seeing success using them for our B2B and B2C clients. In this article I’m going to share a real use case and show you how to set … Continue reading How To Use Facebook Messenger Ads To Close More Sales: 3-Step Formula
Brandon Carter — August 9, 2017 Follow @bscarter — August 9, 2017 Free-Photos / Pixabay In many offices, HR is like a stepchild. Loved and appreciated, sure, but not like other departments. Sales produces revenue, marketing makes things sound nice, and product development builds all the cool stuff. HR? They just fire people, enforce rules, … Continue reading In the Growing Fight for Talent, Executive Eyes Turn to HR
Evelyn Timson August 7, 2017 rawpixel / Pixabay According to a survey conducted by Headstream, almost 79% of adults think that brands telling stories is a positive thing, but only 64% believe that brands are doing it well. The survey also found that a great story will influence 15% of an audience to make a … Continue reading Breaking Down Storytelling Structure in Brand Video
