Daily Archives: August 17, 2017

You Don’t Even Need to Hire a Designer With These 7 Free Tools

Andrew Gazdecki — August 8, 2017 Follow @biznessapps — August 8, 2017 stux / Pixabay Visual content is king. It is more successful than any other form of communication. If you embrace visual content marketing you will reap the rewards in terms of more readers, followers, leads, clients, and, of course, revenue. Most of us … Continue reading You Don’t Even Need to Hire a Designer With These 7 Free Tools

Dig Through Your Customers’ Garbage to Learn About Them. Or, Try This Instead

Spencer X. Smith — August 8, 2017 Follow @spencerXsays — August 8, 2017 Free-Photos / Pixabay Imagine someone walking down the street wearing a t-shirt for your favorite band. You could have easily started up a conversation by saying, “That’s my favorite band! Have you seen them live?” Your shared love of that band would … Continue reading Dig Through Your Customers’ Garbage to Learn About Them. Or, Try This Instead

Demystifying AI: Understanding the human-machine relationship

How is AI affecting you? From autonomous cars to digital advertising, columnist James Green explores how artificial intelligence is impacting our jobs and our lives. James Green on August 8, 2017   The artificial intelligence of today has almost nothing in common with the AI of science fiction. In “Star Wars,” “Star Trek” and “Battlestar Galactica,” we’re introduced … Continue reading Demystifying AI: Understanding the human-machine relationship

Martech enablement series : Part 1 — What is ‘martech enablement?’

In his first piece in a nine-part series, contributor Peter Ladka defines what martech enablement is and discusses how an organization should approach the process to gain a competitive advantage. Peter Ladka on August 8, 2017   Welcome to Part 1 of this series: “A Nine-Part Practical Guide to Martech Enablement.” This series will outline … Continue reading Martech enablement series : Part 1 — What is ‘martech enablement?’

Essential Referral Emails: Part 3 – The Advocate Stats Email

  This article is the next in our series covering the emails that power referral programs. Here, we  cover an often overlooked but important need: keeping advocates engaged. Imagine, an advocate shares and is thanked (see the first and second articles in this series for more there)… then, what happens? Well, until a referred friend … Continue reading Essential Referral Emails: Part 3 – The Advocate Stats Email