Daily Archives: August 6, 2017

How’s Your Street Cred? Why Your Online Reputation is Important

Louisa Karam — July 25, 2017 — July 25, 2017 Do you know what your customers are saying about you online? Or what comes up on search engine result pages, or SERPs, when a prospect searches for your business? These are two key factors in determining your business’s online reputation. Owning your company’s online reputation … Continue reading How’s Your Street Cred? Why Your Online Reputation is Important

CPCs Reach All-Time High

CPCs Reach All-Time High by Laurie Sullivan @lauriesullivan, July 25, 2017 Marketers feel the pressure to land their brand’s content and search advertisements in the first couple of spots in mobile search queries. The drive to dominate the top of the results page has sparked a bidding war that continues to drive up the cost … Continue reading CPCs Reach All-Time High

8 of the Best Skills to Have Listed on Your Digital Marketing Resume in 2017

Mark Miller — July 25, 2017 Follow @MMtwopointfive — July 25, 2017 If you’ve been even remotely connected to the realm of digital marketing recently, you’re no doubt aware of its constant, rapid changes. Digital marketers have been forced to evolve and add new skills to their marketing stack in order to remain competitive. As … Continue reading 8 of the Best Skills to Have Listed on Your Digital Marketing Resume in 2017