Carol Stephen — July 17, 2017 Follow @Carol_Stephen — July 17, 2017 How to avoid devastating frustrations with employees. During the hiring boom in Silicon Valley, I was a hiring manager at a big corporate firm. And the two biggest things the managers said to avoid? Hiring someone lazy or crazy. That was it. If … Continue reading How to Avoid Devastating Frustrations with Employees
Daily Archives: July 28, 2017
CEO Coaching Improves Your Performance
Beata Staszkow — July 17, 2017 — July 17, 2017 KristopherK / Pixabay CEOs are generally under enormous pressure to produce. Shareholders among others are demanding, and as such many CEOs are pushed every hour of every day. There is little time for reflection or taking stock, and keeping track of how the organisation moves … Continue reading CEO Coaching Improves Your Performance
How to Make Your Company More Human (and Lovable)
Roman Kniahynyckyj — July 17, 2017 Follow @kniahynyckyj — July 17, 2017 Building trust with your audience is a must in the inbound marketing realm. And one of the best ways to build trust is to ensure people view your company as much more than a faceless entity designed to make a profit off everything … Continue reading How to Make Your Company More Human (and Lovable)
Everything You Need to Know About Google Shopping for Ecommerce
Andy Beohar — July 17, 2017 Follow @sevenatomsbuzz — July 17, 2017 Modern consumers rarely make purchases without doing some level of online research first. And why not? The internet has made it incredibly easy to find the best deal for pretty much anything you want. As an ecommerce store owner, the trick is figuring … Continue reading Everything You Need to Know About Google Shopping for Ecommerce
Growth, Money, and People Power: Converting Assets Into Opportunities
Mathew Heggem — July 17, 2017 Follow @SUMInnovation — July 17, 2017 Recently, I was pondering the gulf that exists between the fantasy of entrepreneurship and the reality. Pop culture portrays entrepreneurs as superheroes. They’re hailed as master innovators; economic revitalizers; and big, bold (and sometimes horribly bad) risk takers. These depictions aren’t incorrect, per … Continue reading Growth, Money, and People Power: Converting Assets Into Opportunities
How to Build a Business and Life You Love
Ryan Estis — July 17, 2017 Follow @RyanEstis — July 17, 2017 A close friend recently asked me to lend a little counsel to a solopreneur who just started his journey. He’s launching a wellness and nutrition coaching business, and like so many kitchen table entrepreneurs, he’s navigating the anxiety of leaving a secure corporate … Continue reading How to Build a Business and Life You Love
Which is the Right Blog for You?
Susan Gilbert — July 17, 2017 Follow @SusanGilbert — July 17, 2017 Make the Right Blog Work for You Next to your subscriber list building and social media marketing efforts only one thing rivals in importance – a well thought out content strategy. You will attract more prospects when you establish a trusted source of … Continue reading Which is the Right Blog for You?
How marketers’ influence can expand beyond lead gen: Utilizing remarketing for nurturing leads
Marketers are often responsible for generating leads, but columnist Elizabeth Laird explains how they can also help move those leads down the sales funnel. Elizabeth Laird on July 17, 2017 When it comes to lead generation, quality is the name of the game. A paid media campaign may generate a record number of leads, … Continue reading How marketers’ influence can expand beyond lead gen: Utilizing remarketing for nurturing leads
How To Use Visual Content To Drive Results
By Lucia Wang July 14th, 2017 If you are a content marketer like me, you probably have realized that a picture is worth a thousand words. Quality writing is a crucial part of your content success, but to really stand out from the crowd, visual content must become part of your marketing arsenal. Effective use of … Continue reading How To Use Visual Content To Drive Results
Stop Striking Out With Long Registration Forms
Kyle Weber — July 17, 2017 — July 17, 2017 janjf93 / Pixabay Recently, I was at the Rogers Centre to catch a Jays game. My friends were standing in line for $ 10 hotdogs so I waited near the concessions and did some people watching. After scanning the crowd for memorable characters, I saw … Continue reading Stop Striking Out With Long Registration Forms