Daily Archives: July 14, 2017

Who (Besides HR) Should Be Involved with New Employee Onboarding?

Blake Beus — June 30, 2017 Follow @BlakeBeus — June 30, 2017 rawpixel / Pixabay There’s a lot of buzz right now about retention and engagement, both of which are strongly linked to onboarding. As Click Boarding says, “it’s during the new hire onboarding process that companies are most vulnerable to losing their newest employees.” … Continue reading Who (Besides HR) Should Be Involved with New Employee Onboarding?

Media Values in Influencer Marketing – Earned, Owned and Paid Media Explained

Mona Hellenkemper — June 30, 2017 — June 30, 2017 No matter if you are a marketer or a content creator – everyone who is concerned with the marketing world comes across the terms paid media, earned media, and owned media at some point. These terms are more than buzzwords of the digital age. Media … Continue reading Media Values in Influencer Marketing – Earned, Owned and Paid Media Explained

Google For Jobs: How to Attract More Candidates to Your Job Postings

Pam Aungst — June 30, 2017 Follow @PamAnnMarketing — June 30, 2017 Google has launched a job-matching initiative which is now live in US search results. What the company calls “Google For Jobs” aims to assist job seekers and businesses alike, by making it easier for candidates to find their ideal employers. This post will … Continue reading Google For Jobs: How to Attract More Candidates to Your Job Postings

Digital Marketing Freelancers Need to Ditch Their Proposal Process Now

John Hodge — June 30, 2017 Follow @johnahodge — June 30, 2017 skeeze / Pixabay Ever wonder why your digital marketing proposals are getting rejected? Yeepp… I’ve been there, and I wondered the same thing. Quick heads up, this article is geared towards freelancers. Onboarding clients in the agency world is a lot different, luckily … Continue reading Digital Marketing Freelancers Need to Ditch Their Proposal Process Now

3 Tips to Get Your Local Business Started with Geofencing

Louisa Karam — June 29, 2017 — June 29, 2017 AOMSIN / Pixabay Are you looking for a hyperlocal way to target new and potential customers for your business? Geofencing is an effective way to reach smartphone users when they’re near your business (or your competitor’s business) through location-based mobile ads. If you’re ready to … Continue reading 3 Tips to Get Your Local Business Started with Geofencing