Brandon Leibowitz — March 15, 2017 Follow @seooptimizers— March 15, 2017 Search engines like Google use many thousands of different signals to determine which websites rank highest for each keyword. There are many ways to get your website to rank higher. For example, it’s common for search engine optimization specialists to focus on optimization tactics … Continue reading How To Speed Up Your Site For SEO
Brandon Leibowitz — March 15, 2017 Follow @seooptimizers— March 15, 2017 Digital marketing is an extremely fast-paced and competitive field. Although it provides brands with a lot of unique opportunities, it also has its concurrent challenges. Today, brands are finding success in the market by tapping influencers. If you’re looking to improve the efficiency of … Continue reading 4 Ways Influencers Can Improve Your Digital Marketing Campaign
Sara McGuire — March 14, 2017 Follow @sara_mcguire— March 14, 2017 Are infographics still relevant? Funnily enough, people have been asking this question for over two years now. But generally, the answer to the question is…yes! Infographics are still one of the top performing types of visual content. So my question is: why do people … Continue reading 8 Brainstorming Tactics For Your Next Infographic [Infographic]
Julie Chomiak — March 13, 2017 — March 13, 2017 Let’s face it: some days you just need a boost. Whether it’s because you’re starting a business, managing a team, or simply juggling everything life is throwing your way, taking a moment to find motivation is important. Running a small business takes tenacity and perseverance, … Continue reading 16 Productivity Tips to Propel You Into Action [Infographic]
Aliza Freud — March 13, 2017 Follow @shespeaking— March 13, 2017 At my company, SheSpeaks, we just completed a study about Women and Trust. In a study of over 2,100 women nationwide we set out to understand how significant the trust deficit is among women, and what impact it has on brand perceptions and loyalty. … Continue reading Consumer Distrust in Media & Brands Rises [Infographic]
Columnist Christi Olson of Bing shares research on how search fits into the overall buyer’s journey, reaching consumers at all stages in the funnel. Christi Olson on March 2, 2017 As disruptive technologies reshape the digital marketing landscape, advertisers are scrambling to stay relevant and top of mind with consumers. In this shifting … Continue reading The value of search across the modern consumer decision journey
Elizabeth Kabulski — March 15, 2017 — March 15, 2017 You’re getting all your content and data together for your next batch of marketing emails. You’ve nailed the subject heading and are pleased with your preview pane too. The only thing left is to decide exactly when you want that email to hit the recipient’s … Continue reading Is There an ‘Optimum Time’ for Marketing Emails to Hit?
By Anand Srinivasan March 15th, 2017 A major chunk of link building strategies are still shady to say the least. You could of course pursue strategies like guest blogging, giveaways, contests and directory listings to gain links legitimately. However, you must also consider the cost-benefit angle to these strategies. Guest blogging, for instance, helps you build … Continue reading How To Write Content That Will Earn You Backlinks
All customers have questions about your company and its offerings — whether they know it or not. Columnist Stoney deGeyter shows how you can answer those questions to build trust and boost conversions. Stoney deGeyter on March 15, 2017 at 10:36 am Every visitor to your website has questions — lots of them. These questions must … Continue reading 7 questions your customers ask, and how your website must answer
Contributor Josh Aberant shares the good, the bad and the ugly of developers’ marketing experiences. Josh Aberant on March 15, 2017 The challenges (and myths) of marketing to developers can feel boundless at times. Indeed, the apparent chasm between marketers and our technical customers can be daunting — and the stereotypes sometimes run both … Continue reading 4 things developers really wish every marketer understood
