Uzi Shmilovici — March 8, 2017 — March 8, 2017 When Steve Jobs first laid out plans for the revolutionary iPhone, did he build it for his engineers or for the millions of people who use it every day? We all know the answer: it was built for the end user. But the companies that … Continue reading Why CRMs Should Be Designed for the End User
Dave Brock — March 8, 2017 Follow @davidabrock— March 8, 2017 Our society and business worlds seem to be becoming increasingly polarized with group taking extreme positions, suggesting their way is the “Right Way!” They argue that everything else is wrong and terrible things befall those not doing it their way. Social media channels are … Continue reading The Tragedy of Either/Or
Anton Kraly — March 8, 2017 Follow @https://twitter.com/PMMarketer— March 8, 2017 Creating a Facebook group that hosts an enthusiastic and engaged community around your business, will strengthen your marketing efforts while putting social proof front-and-center. And that’s what makes Facebook groups different from business pages and profiles. Facebook groups are similar to a forum for … Continue reading 6 Tactics for Building an Engaged Community Using Facebook Groups
Amanda Clark — March 7, 2017 Follow @GrammarChicInc— March 7, 2017 Since the earliest days of search engine optimization, there has always been some disagreement with regard to keywords. To this day, many small business owners, zealous to optimize their company websites as best they can, wonder about the best keywording principles: How many keywords … Continue reading Not All Keywords Are Created Equal
Anna Lebedeva — March 7, 2017 Follow @DigitalAnya— March 7, 2017 Today, both global companies and local small businesses want to promote products and services around the world. Making your website global can help you extend your reach to an international audience. In a nutshell, international SEO is the process of adjusting your site so … Continue reading Getting International SEO Right: 75% of Multilingual Websites Have Hreflang Implementation Mistakes
Disney Inspires ‘Moana’ As Told By Emoji, Adds Advertisers by Laurie Sullivan @lauriesullivan, March 7, 2017 The Walt Disney Co. premieres on Tuesday the third digital season of its As Told By Emoji series, but this time the entertainment company took on three sponsors to support the content. Produced by the digital media team at … Continue reading Disney Inspires ‘Moana’ As Told By Emoji, Adds Advertisers
Laura Donovan — March 7, 2017 Follow @thewordpro— March 7, 2017 Do you instantly think of Millennials or a younger crowd when you think Social Media? If you do, you would be incorrect to assume this group were Social Media fanatics. A recent Nielsen report released this past January revealed that Gen Xers were more … Continue reading Marketing to Generation X? It’s Time to Get Social
The Value Of URL Keywords by Aaron Baar, Staff Writer, March 7, 2017 Keywords are the cornerstone of search. They help define a company, set it apart from competitors and attract customers in the act of actively looking for a product. Search couldn’t exist without them. But for all their importance, it’s unclear how valuable … Continue reading The Value Of URL Keywords
Your agency’s rating on Glassdoor might not be telling the whole story. Columnist David Rodnitzky describes the essential ingredients of a high-performing company culture. David Rodnitzky on March 7, 2017 I’m obsessed with creating a great culture at 3Q Digital, my employer. If you type in my name and the word “culture” into your … Continue reading What do employee reviews really say about your agency?
Adam Baetu — March 7, 2017 Follow @Marcomms4biz— March 7, 2017 It’s no secret, at the core of business success is marketing. For small businesses, marketing goods, services and their brand, is essential in reaching customers, selling products and services and generally staying afloat. Though as with any discipline, marketing is achieved more effectively when … Continue reading 10 Reasons Why Marketing Training for Small Business Owners is Essential
