Brandon Doyle — March 5, 2017 Follow @travelintweeter— March 5, 2017 Social media is a valuable tool for any and all companies. Why? Just think about all the things you can accomplish now that hadn’t even be dreamed of years ago: Targeted interaction with interested and potential customers Brand awareness, recognition, and loyalty Detailed customer … Continue reading How to Use Social Media as a Niche Brand
Adam Baetu — March 5, 2017 Follow @Marcomms4biz— March 5, 2017 Did you know that more than half of new businesses fail within their first five years in operation? While running an SME is rewarding, it is also challenging and hard work, and small business owners need to be prepared and willing to do what … Continue reading Why Digital Marketing is Failing Most SMEs
Wendy Lindars — March 5, 2017 Follow @enx2marketing — March 5, 2017 There’s been a soft rumbling going on in the world of website design. You keep hearing the acronym “AMP.” In the past year, that rumbling has turned to a grumbling. And now it’s 2017, and it’s everywhere. But what is it? What does … Continue reading The AMP Project: What Is It and Why Is It Important?
Aleh Barysevich — March 5, 2017 Follow @ab80— March 5, 2017 While Search Engine Optimization (SEO) as a whole hasn’t undergone massive changes in recent years, it’s still important to stay on top of best practices to ensure that your site has a fair shot at success. HTML is made up of clear, specific tags—which … Continue reading How Important Are Tags for SEO?
Murray Newlands — March 5, 2017 Follow @murraynewlands— March 5, 2017 Facebook Messenger apps have grown exponentially in the past year. The four largest messaging apps are presently exceeding the growth of the largest social media applications. Before this explosion of growth, messenger apps were pretty basic. They did exactly what they are known to … Continue reading Facebook Messenger Chatbots and How to Create Your Own
Megan Hendrickson — March 5, 2017 — March 5, 2017 If you still haven’t taken time to build a website for your business, I have one question for you: Why not? Maybe you think you don’t have the time, money, or skills to create a stunning website that represents your business. Whatever is holding you … Continue reading How to Build a Website in 15 Minutes
Brandon Doyle — March 5, 2017 Follow @travelintweeter— March 5, 2017 Owning a small business is not just a job; it is a lifestyle. The small business lifestyle often means putting in a lot of long hours and a lot of hard work to help it grow. Keep a level head and give the business … Continue reading How to Be Successful as a Small Business
Ben Sim — March 5, 2017 — March 5, 2017 Blogging seems old school in the grand scheme of online marketing nowadays. With video and influencer marketing on the rise, taking the time to write a 2500 word blog post doesn’t seem as efficient or effective when it comes to marketing your business. But is … Continue reading Do You Really Need to Blog?
AI Knows What is Fake News, Even if Your FB Friends Don’t by Catherine Lu, Op-Ed Contributor, March 3, 2017 While fake news has always been around (e.g. urban legends), the 2016 U.S. presidential election invigorated the topic. According to a joint NYU and Stanford fake news study, fake pro-Trump stories were shared at least … Continue reading AI Knows What is Fake News, Even if Your FB Friends Don’t
Allen Finn — March 5, 2017 — March 5, 2017 Clients have been clamoring for leads and sales for long enough; the time to launch a pay-per-click offering at your agency was (March 16, 2017). Now, there are infinite possibilities when it comes to designing, launching, and managing a PPC offering for your digital marketing … Continue reading How to Build a PPC Offering at Your Digital Marketing Agency