Martin Harris — February 28, 2017 Follow @Martin_HarrisPR— February 28, 2017 At the start of a new calendar or financial year, businesses of all sizes set out their plans for moving to the next level. The obvious growth areas include sales, revenue and profit – however, many companies are now incorporating more holistic goals around … Continue reading Ensuring Your Business Targets Aren’t Just For Show
Daily Archives: March 19, 2017
21 Tools to Create Engaging Images and Infographics for Social Media
Scott Sims — February 28, 2017 Follow @bscottsims— February 28, 2017 Engagement is the key to building and maintaining a social media following. If you only use text when posting to social media, you’re going to have a hard time building high levels of engagement. In fact, a small study of the MIT Facebook page … Continue reading 21 Tools to Create Engaging Images and Infographics for Social Media
Are You Properly Using Social Geo-Targeting?
Ray Bennett — February 28, 2017 — February 28, 2017 In the world of social media marketing, geo-targeting is a big thing and for good reason. The best marketers have realized this and are actively pursuing their target more directly. For example unless you have a good reason, if you send ads to everyone on … Continue reading Are You Properly Using Social Geo-Targeting?
Using social media to jump-start your content marketing strategy
Social media and content marketing go hand-in-hand. Columnist Jordan Kasteler shares ways to ensure your social efforts are getting your content in front of more eyeballs. Jordan Kasteler on February 28, 2017 Content marketing and social media seem like they were made for each other. There are currently over 2 billion social media users … Continue reading Using social media to jump-start your content marketing strategy
How to Use Visual Process Innovation to Make Your Startup More Efficient
Ben Mulholland — February 28, 2017 — February 28, 2017 Efficiency is vital for startups to scale and survive. To be efficient you have to document your processes to make everything repeatable and scalable. All of which means jack shit if your processes are bad. “Process innovation” is a fancy term for improving your business’ … Continue reading How to Use Visual Process Innovation to Make Your Startup More Efficient
How a PEO Can Help You Achieve Business Growth
Mike Harrington — February 28, 2017 — February 28, 2017 The success of a business is directly tied to its ability to focus on its expertise. When management is able to concentrate solely on the competitive advantages that set apart their service or product, that organization thrives. Alternatively, when time and energy is taken up … Continue reading How a PEO Can Help You Achieve Business Growth
Top 2017 Link Building Content
Roee Ganot — February 28, 2017 Follow @RoeeGanot— February 28, 2017 The old link building strategies just don’t work anymore. You can’t just write some flimsy guest post copy, collect your backlink, and watch your position in search rise and rise. You can’t just leave some comments in a blog post or YouTube video and … Continue reading Top 2017 Link Building Content
Navigating Generational Differences in the Contact Center Workforce
Patty Isnor — February 28, 2017 — February 28, 2017 What makes a great contact center agent isn’t as easy to define as you might expect. Yes, they need to be great communicators and they need to have the chops to navigate call center systems and software in their sleep, but the best skills and … Continue reading Navigating Generational Differences in the Contact Center Workforce
5 ways you can improve your new business’s visibility on Google Maps
Columnist Wesley Young compares the online presence of several new businesses to find out what makes one stand out and consistently outperform the others in Google Map search results. Wesley Young on February 28, 2017 New businesses need all the help they can get to attract customers, generate revenue and establish themselves to compete … Continue reading 5 ways you can improve your new business’s visibility on Google Maps
A Surprising Example of Disruptive Skill
Liz Kislik — February 28, 2017 Follow @lizkislik— February 28, 2017 This morning, on the train heading into New York City, I watched a woman put on her makeup. She had the application down to an art: reaching into the cosmetic bag on her lap to find the next product; holding up her mirror with … Continue reading A Surprising Example of Disruptive Skill