It’s not too early to start thinking about Valentine’s Day 2018! Columnist Andrew Dennis explains how to structure a link-building campaign for success during crucial seasonal periods and provides an outline for preparing 12 months in advance. Andrew Dennis on February 15, 2017 Seasonal traffic trends have a tremendous impact on websites, and businesses … Continue reading Seasonal and holiday link building
Columnist Anna Shirley provides tips for enhancing your YouTube video ads using some new (and not-so-new) AdWords features. Anna Shirley on February 15, 2017 A 2016 study by comScore showed that adults are 30 percent more likely to choose online video over TV when given a choice of where to watch video content. Many … Continue reading How to spice up your TrueView audience strategy on YouTube
Tanya Beaudry — February 15, 2017 — February 15, 2017 Narcissist a person who has an excessive interest in or admiration of themselves. Do you know a Narcissist? Have you worked with a Narcissist? Do you have a Narcissist on your team? Narcissist; this word has been thrown around lately more than ever before. You … Continue reading The Impact of Working With a Narcissist
Personal Branding Blog — February 15, 2017 — February 15, 2017 Whether you’re building an e-commerce website from scratch or improving one you’ve been depending on for a while, it’s crucial to make sure it at least has some basic components that make your online destination more user friendly and increase the likelihood that first-time … Continue reading 10 Essential Elements Your E-Commerce Site Needs
Cosette Jarrett — February 15, 2017 Follow @cosettejarrett— February 15, 2017 Though the process of starting an online business is easier than ever, establishing an online presence is not. The World Wide Web is flooded with options for purchasing the same products and services from different outlets. And while there are plenty of legitimate sites … Continue reading 3 Ways to Establish Credibility with your Brand’s Online Presence
Eyal Katz — February 15, 2017 Follow @eyalk100— February 15, 2017 [HAMILTON]You strike me as a woman who has never been satisfied [ANGELICA]I’m sure I don’t know what you mean. You forget yourself [HAMILTON]You’re like me. I’m never satisfied [ANGELICA]Is that right? [HAMILTON]I have never been satisfied [ANGELICA]My name is Angelica Schuyler [HAMILTON]Alexander Hamilton (via … Continue reading Employee Satisfaction Survey Templates That Still Work in 2017
Aaron Agius — February 14, 2017 Follow @IAmAaronAgius— February 14, 2017 Ecommerce is a booming market. Some experts predict it will surpass $ 2 trillion over the next few years. There are a lot of opportunities to get your piece of the pie, if you know how to market your ecommerce business the right way. … Continue reading SEO for Ecommerce: A Quick Checklist for Site Success
Jeanette Russell — February 14, 2017 Follow @jnetrussell— February 14, 2017 Facebook is here to stay so when working with Facebook images, it’s important to review the type of content used and how it’s integrated on the site. Let’s take a look at some of the important questions to consider when using Facebook images and … Continue reading Facebook Image Cheatsheet [Infographic]
Stacey Rudolph — February 14, 2017 — February 14, 2017 Technology innovation is changing the way we interact and behave. Over the past twenty years, we have moved from monochromatic newspaper to playbooks to digital news portals. This evolution in news consumption inadvertently means the future of advertising is also drastically changing. To give credence … Continue reading How Digital News Consumption is Shaping the Future of Advertising [Infographic]
Brent Pohlman — February 13, 2017 Follow @brentpohlman— February 13, 2017 First off, let me tell you, I have heard the word persona till I am blue in the face. The Hubspot platform requires users to define all of their clients by creating a particular person with specific attributes when it comes to purchasing. For … Continue reading Is There Really a Persona for Today’s Buyer?
