Graham Jones — February 13, 2017 Follow @grahamjones— February 13, 2017 A couple of months ago, Amazon completed its first delivery by drone in the UK. From the time the order was placed to the customer having the box in their hands was a mere 13 minutes. You couldn’t get it any quicker unless the … Continue reading Is Your Business Ready For Being Instant?
Marcie Wiehagen — February 13, 2017 — February 13, 2017 Back on the second business day in January, I overheard a conversation between two accounting people about how deserted the office was during the holidays. The line that resonated was “there certainly weren’t any marketing people in the office!” Ouch! That is made even worse … Continue reading How the Value of the Short Break Is Misunderstood
Back in August 2016, Google warned that it would be releasing an algorithm to crack down on interstitials on mobile pages. Now that the update has been live for a month, columnist Glenn Gabe shares his findings on the impact. Glenn Gabe on February 13, 2017 It’s not often that Google announces an algorithm … Continue reading The impact (and lack thereof) of Google’s mobile popup algorithm
As CMOs take on more responsibilities, columnist Jim Yu discusses three key strategies to help them develop a technology stack that will drive performance, convert leads and justify the value of an increased marketing budget. Jim Yu on February 13, 2017 Over the past four years, the role of chief marketing officers has … Continue reading Performance and integration: The foundation of marketing technology stack success
Jeremy Durant — February 13, 2017 Follow @BopDesignSD— February 13, 2017 A strong B2B website increases the visibility of your brand and attracts your ideal target market. Once you have driven the right traffic to your website, it’s time to focus on converting those visitors into leads. In this blog, we are going to show … Continue reading Great CTAs to Convert Website Visitors
Susan Gilbert — February 13, 2017 Follow @SusanGilbert— February 13, 2017 Improve Your Gmail with These 4 Email Management Tools Today I have some email management resources to help you improve your reach through Gmail. Here’s four links with tips and tricks to kick start your Monday. It’s important to have a professional email template … Continue reading Better Email Management Tools for Gmail
Steve DiGioia — February 13, 2017 Follow @stevedigioia— February 13, 2017 Every business has one or more employees that seem to take a back seat to the day-to-day machinations of business. Dutifully they perform as intended and do their best but are not looked at in times of need or expected to do much more. … Continue reading Never Underestimate the Potential From These 3 Surprising Sources
Mikhail Dubov — February 13, 2017 — February 13, 2017 To build passionate customers, you must take into account all types of customers and not just your detractors. It is hard to find a company these days that does not want to listen to its customers. However, only a select few have truly mastered this … Continue reading Why You Should Pay More Attention to Your Promoters
Columnist Travis Wright says harnessing the power of user-generated content will increase engagement and consumer trust and ultimately drive sales. Travis Wright on February 13, 2017 Popular New Year’s resolutions include losing weight, spending less money and enjoying more time with family and friends. While these are worthy aspirations, there’s only one habit that … Continue reading Why brands should embrace UGC as part of their marketing strategy
Jordan Lore — February 13, 2017 — February 13, 2017 Over 1.7 billion people now use Facebook. Let that sink in. That makes Facebook the most used social network in the world by 1.2 billion. For social media marketers, more users mean more consumers. But with more users comes more competition. Now because of factors … Continue reading 45 Best Facebook Marketing Tips for Businesses
