Paul Keijzer — February 9, 2017 Follow @Paul_Keijzer— February 9, 2017 Performance management or reviews are probably the most unpopular practices in the workplace. Managers roll their eyes at it while employees shudder at the thought of it. Over the years several companies have tried to add color to the process, giving it a more … Continue reading 7 Common Myths About Performance Management
Daily Archives: February 27, 2017
Why Your Facebook Ads Aren’t Working
Amanda Clark — February 9, 2017 Follow @GrammarChicInc— February 9, 2017 Over the last few years, Facebook has subtly but significantly shifted its focus toward paid ads. While it remains highly important to distribute valuable content and to seek organic reach, it’s just as vital for businesses to pony up for some paid Facebook ads. … Continue reading Why Your Facebook Ads Aren’t Working
7 Strategies Small Business Owners Will Adopt To Achieve Growth in 2017
Brian Sutter — February 9, 2017 Follow @SmallBizBrian— February 9, 2017 It’s a big year for small businesses. There’s a new president, a new administration with new policies and all the while, the increasingly digital world is becoming more complex and competitive. Even with all the changes, nearly half of the 1,100 small businesses surveyed … Continue reading 7 Strategies Small Business Owners Will Adopt To Achieve Growth in 2017
CMOs In Pajamas: Could You Lead a Marketing Department Remotely?
Mark Miller — February 9, 2017 Follow @MMtwopointfive— February 9, 2017 Find a job you’re excited to come to every day. Technology and the nature of modern business are rapidly expanding the traditional workplace far beyond cubicles and office buildings. Remote marketing staffing and team members that contribute their productivity and expertise away from a … Continue reading CMOs In Pajamas: Could You Lead a Marketing Department Remotely?
How to Stand Out in the Crowd
Karen Repoli — February 9, 2017 Follow @karenrepoli— February 9, 2017 If you’re starting your online business, you’re probably studying the thought leaders in your industry. This is a great way to learn from the best and discover what works and what you shouldn’t waste your valuable time doing. However, you should beware that mimicking … Continue reading How to Stand Out in the Crowd
3 Practical Ways to Help Employees Benefit from Emotions
Jessica Collins — February 9, 2017 — February 9, 2017 We have seen emotion at work: occasionally someone cries or yells, and we often pity them but worry about their ability to do their job if they are so emotional. Our advice to them: “Don’t be so sensitive.” Of course, we ourselves are rational and … Continue reading 3 Practical Ways to Help Employees Benefit from Emotions
Is the Age of the Follower Over?
Arik Hanson — February 9, 2017 — February 9, 2017 Close your eyes for a moment. Think back to 2010. Twitter was only a few years old. Social was relatively new. Some brands still didn’t have a Facebook page. And follower counts on Twitter, Facebook and other social channels was a big deal. In fact, … Continue reading Is the Age of the Follower Over?
NPS and CLV: Viewing Detractors and Promoters Through the Lens of Lifetime Value
Peter Fader — February 9, 2017 Follow @faderp— February 9, 2017 Understanding Net Promoter Scores In the old days there was simply “the customer,” a faceless, nameless entity that bought our product and kept the production lines humming. To the extent that we thought about customer satisfaction, we were content to look at an average. … Continue reading NPS and CLV: Viewing Detractors and Promoters Through the Lens of Lifetime Value
It’s time to get ready for the holidays (Yes, really!)
It’s February, and you know what that means — the holidays are just around the corner! Okay, maybe not, but columnist Dave Davies explains why now is actually the ideal time for SEOs to start preparing for holiday season 2017. Dave Davies on February 9, 2017 We all know that the holidays are fast … Continue reading It’s time to get ready for the holidays (Yes, really!)
5 Ways to Strengthen Your Online Video Strategy
Bob Hutchins — February 9, 2017 Follow @Bobhutchins— February 9, 2017 A few weeks ago on the BuzzPlant Blog we laid out our four resolutions for creating better video content in 2017. We committed to: Enhancing conversations (a major tenet of Finally Human). Measuring for attention. Meeting our audience on mobile. Not assuming audiences, but … Continue reading 5 Ways to Strengthen Your Online Video Strategy
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