Alli Kuhlmann — January 17, 2017 — January 17, 2017 Since the internet started to flourish back in the year 2000, very few ideas have spread faster than that of the “meme.” For those unfamiliar with this term, a meme is any form of popular culture that is internet-based, spreading from person to person, eventually … Continue reading What Do You Meme? Why Your Business Should Take Advantage of Internet Memes
Daily Archives: February 1, 2017
Essential Considerations for Your Video Marketing Plan
Ed Heil — January 16, 2017 — January 16, 2017 Congratulations! The boss says you’ve got the green light to begin producing video as part of your marketing strategy and the leadership team supports you 100%. All you have to do is put together a video marketing strategy that they will sign off on! It … Continue reading Essential Considerations for Your Video Marketing Plan
Lessons Learned from 10 Years of Making Explainer Videos
Shawn Forno — January 16, 2017 Follow @IdeaRocket321— January 16, 2017 It’s hard to believe that we created our first animated explainer video all the way back in 2007. A lot has changed in the past ten years. As we prepare for a busy 2017 IdeaRocket founder Will Gadea, producer SaraJane Askildsen, and animator Scott … Continue reading Lessons Learned from 10 Years of Making Explainer Videos
More Than Just Infographics: 6 Unique Ways to Use Infographic Tools
Latasha Doyle — January 16, 2017 Follow @easel.ly— January 16, 2017 Many small business owners, entrepreneurs, and marketers love infographic template sites. Not only do they get professionally-designed layouts, but they get to enjoy the different fonts, objects, and hyperlinking features. While infographics are becoming some of the most in-demand content out there, there are … Continue reading More Than Just Infographics: 6 Unique Ways to Use Infographic Tools
Google’s Mobile Interstitial and Pop-up “Penalty” Now Rolling Out
Eric Seal — January 16, 2017 — January 16, 2017 On January 10th, Google began rolling out its mobile interstitial and pop-up change. Originally announced in August 2016, the change will devalue rankings for mobile sites with intrusive interstitials and pop-ups. What is an intrusive interstitial? “Intrusive” interstitials or pop-ups block the main content of … Continue reading Google’s Mobile Interstitial and Pop-up “Penalty” Now Rolling Out
5 Simple Ways to Improve your Small Business’ Website
Nicole Boyer — January 16, 2017 Follow @nicoleboyernr— January 16, 2017 If you’re building your own website, you’ve probably already run into a plethora of issues. Although there are platforms that simplify the tools to create a pretty frontend –capturing the look you want is still no easy feat. Not to mention gaining traffic, that’s … Continue reading 5 Simple Ways to Improve your Small Business’ Website
Answers to the Top 5 SEO Questions To Set The Record Straight
Al Gomez — January 16, 2017 — January 16, 2017 Businesses – and even the pros – never run out of SEO questions. From the basics, such as on- and off-page optimization, to more complicated technical queries, this subject is as dynamic as it is timeless. Whether you’re into ecommerce or are simply out there … Continue reading Answers to the Top 5 SEO Questions To Set The Record Straight
5 Ways to Master Employee Retention
David Mason — January 16, 2017 — January 16, 2017 Every organization has three implicit or explicit contracts: Brand, Transactional, and Psychological. Most of the intangible moments and nonverbal interactions in a company fall squarely within the oft-neglected Psychological contract. But as it turns out, it may be the most crucial. As discussed in the … Continue reading 5 Ways to Master Employee Retention
22% Of Retailers Have No Triggered Email Strategy
by Laurie Sullivan@lauriesullivan, January 16, 2017 Search intent signals and data can help to improve triggers that deliver personalized email campaigns, with 45% of retailers saying they plan to roll out a strategy to better engage consumers based on specific behaviors and activities this year. Retail TouchPoints and Magnetic in September 2016 … Continue reading 22% Of Retailers Have No Triggered Email Strategy
How to Search Twitter Like a Superstar
Warren Knight — January 16, 2017 Follow @warrenknight— January 16, 2017 Did you know that 500 million tweets are sent every single day? That is, on average, 6,000 tweets every single second. How can you filter out the “noise” and hone in on what’s important to your business? Twitter is my preferred Social Media platform … Continue reading How to Search Twitter Like a Superstar