Carl Faulds — January 13, 2017 Follow @Cashsolv— January 13, 2017 Starting a business can be nerve-racking in any situation – but even more so if you’re already in debt. However, that certainly doesn’t mean that you shouldn’t do so. So what are the steps you should take before reaching a final decision? What business … Continue reading Should You Start a Business When You Have Debt?
Daily Archives: January 29, 2017
A Marketing Plan for a Small Business in 2017
Laura Donovan — January 13, 2017 Follow @thewordpro— January 13, 2017 Okay, you don’t have a huge marketing budget. However, if you want to stay in business, you are going to have to figure out how to find and keep a strong customer base. Face it, if people don’t know you exist, or don’t fully … Continue reading A Marketing Plan for a Small Business in 2017
Faking It Won’t Lead to Making It
Samantha Martin — January 13, 2017 Follow @Socially_Sam— January 13, 2017 It didn’t work for Mariah and it certainly didn’t work for Milli Vanilli either. So why do you think faking it is going to work for you? There was poor Mariah, out in the freezing cold in Times Square on New Year’s Eve, only … Continue reading Faking It Won’t Lead to Making It
3 Easy Steps To Empower Your Online Marketing Team
Al Gomez — January 13, 2017 — January 13, 2017 The best online marketing results come from a great online marketing team. But they can’t be great on their own – they need someone who can guide them towards their own potential. This is where being a good leader comes in. Even the most charismatic … Continue reading 3 Easy Steps To Empower Your Online Marketing Team
Mastering PPC: How to Measure Your ROI
Lindsay Christensen — January 12, 2017 — January 12, 2017 Knowing your ROI is incredibly important. If you don’t know which marketing efforts are driving ROI for your business, you’re more likely to make uninformed decisions that may cost you big time. Making decisions based on data rather than thoughts, feelings, and emotions can help … Continue reading Mastering PPC: How to Measure Your ROI
How to Migrate to the New Facebook Conversion Pixel
Neimh McGlynn — January 12, 2017 — January 12, 2017 Wondering what’s happening to the Facebook conversion pixel? How will advertisers track conversions after February 2017? Read on…. Retiring the Conversion Pixel As of February 15th, 2017, Facebook is disabling the conversion tracking pixel, at which point it’ll be removed from all advertising tools. So … Continue reading How to Migrate to the New Facebook Conversion Pixel
Make the Most of 4 Big AdWords Enhancements in 2017
Kelley Schultz — January 12, 2017 — January 12, 2017 2016 was a big year for Google AdWords and search marketers alike. Major enhancements to the Google AdWords platform were made to help advertisers reach the growing mobile device audience. As a digital advertising expert, I welcomed the changes with open arms because they presented … Continue reading Make the Most of 4 Big AdWords Enhancements in 2017
Don’t Let Setting Goals Put You Over a Barrel
Dr. Lynette Reed — January 12, 2017 Follow @expectareality— January 12, 2017 Goal-setting, for many people, seems tedious and boring. Just say the words, “We are having a goal-setting meeting,” and count the number of eyes that roll and the groans that vibrate through the room. Some might say that goal-setting puts you over a … Continue reading Don’t Let Setting Goals Put You Over a Barrel
A Quick Guide to Typography
Geoff Krawiec — January 12, 2017 — January 12, 2017 A Quick Guide to Typography Typography is arguably the most important part of any design because it carries the overall message. It is also important for the digital marketer to understand and communicate the typography goals of the client, and because many clients have no … Continue reading A Quick Guide to Typography