by Ari Rosenberg, Featured Contributor, January 5, 2017 It’s a new year, and the Interactive Advertising Bureau is churning out the same old BS: “Digital Ad Market Soars 20% in Q3, Approaches $18 Billion” Same old disconnected from reality quotes, too: “The momentum of advertising in mobile, digital video, and other innovative formats is undeniable,” … Continue reading New Year, Same IAB (Interactive Advertising Bull)
Daily Archives: January 21, 2017
How To Combat Rising Facebook Advertising Costs
Nathaniel Cheung — January 5, 2017 — January 5, 2017 Image Credit: Adobe Stock Right now, Facebook is one of the hottest advertising platforms on the planet. With over 1.7 billion active users as of the third quarter of 2016 and sophisticated targeting capabilities – an increasing number of companies are looking to tap into … Continue reading How To Combat Rising Facebook Advertising Costs
Employed But Frightened
Personal Branding Blog — January 5, 2017 — January 5, 2017 David, a recent client, is not looking for help to get a job. He has one—for the past 20 years. The job started way back then as a week long gig after he graduated from college but didn’t yet know what he wanted to … Continue reading Employed But Frightened
How to Make Your Art Event a Success With Email Marketing [Infographic]
Rustin Nethercott — December 30, 2016 — December 30, 2016 Arts marketing may sound like an oxymoron, but it’s absolutely essential to the success of your organization. You put endless time and energy into your event. There’s nothing worse than having your only attendees be your weird Uncle Marty and a random passerby who mistook … Continue reading How to Make Your Art Event a Success With Email Marketing [Infographic]
Sketchy Digital Marketers Are Ruining Our Industry
Ryan Burgio — January 5, 2017 — January 5, 2017 I believe a majority of digital marketing companies are sketchy. That’s right, I said it. Our industry is full of underqualified and self-proclaimed experts. Be weary of anyone that calls themselves a social media expert, AdWords guru or content evangelist. How do we know this? … Continue reading Sketchy Digital Marketers Are Ruining Our Industry
5 Amazon Repricing Strategies to Dominate Your Amazon Selling
Rafi Chowdhury — January 5, 2017 Follow @_rafichowdhury— January 5, 2017 “44% of online shoppers go directly to Amazon before checking any other site – Bloomreach” Amazon, the world’s favorite everything store is a hard egg to crack for merchants. Competitors keep changing prices at will to outwit you. But, should you throw your towel … Continue reading 5 Amazon Repricing Strategies to Dominate Your Amazon Selling
A comprehensive guide to SSL certificates
Need to secure your site, but not sure where to start? Check out columnist Stephanie LeVonne’s helpful guide to SSL certificates and get informed. Stephanie LeVonne on January 5, 2017 A full range of SSL products are available on the market today that cater to various domain and security needs. Though many webmasters … Continue reading A comprehensive guide to SSL certificates
How To Help Your Employees Keep Their New Year’s Resolutions
Ali Robins — January 5, 2017 — January 5, 2017 According to a 2016 report from Statistic Brain, only 8% of Americans are successful in keeping their New Year’s Resolutions. The most common explanation for this (which we can all relate to) is simply that life gets in the way. We have so much to … Continue reading How To Help Your Employees Keep Their New Year’s Resolutions
5 SEO Tips That You Must Pledge To Follow In 2017
Govind Agarwal — January 5, 2017 Follow @submitedge— January 5, 2017 For the past 5-6 years, it seems that Google has suddenly become very busy. A host of updates, a variety of changes and even removal of features from its search console, Google is doing everything in its power to make user experience the top … Continue reading 5 SEO Tips That You Must Pledge To Follow In 2017
2016 in review: Insights for search marketers from Bing Ads
Columnist Christi Olson of Bing discusses some of the ways Bing Ads changed over the course of last year and looks at trends to see what’s ahead for 2017. Christi Olson on January 5, 2017 2016 marked another year of staggering growth in search as it continues to infuse our lives with more answers, … Continue reading 2016 in review: Insights for search marketers from Bing Ads
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