Susan Solovic — December 28, 2016 Follow @SusanSolovic— December 28, 2016 “A lot of times, people don’t know what they want until you show it to them.” – Steve Jobs I’ve always considered this to be a brilliant quote, but because it came from Jobs, I framed it in terms of the big, mass-market product … Continue reading How to Find and Define Your Niche Market
Ken Thoreson — December 28, 2016 Follow @/KenThoreson— December 28, 2016 First Quarter 2017 Are You Set Up for Success? Ken, are you crazy? I have not finished the fourth quarter yet! But as budget planning begins and business strategies begin to be set, it is your responsibility to be ready for 2017. What do … Continue reading 1st Quarter 2017, Are You Set Up for Success?
Brent Holland — December 28, 2016 — December 28, 2016 Attrition is costly. How costly is up for debate. Some research studies estimate that it costs $ 4,219 and takes 42 days to hire a new employee, which corresponds nearly identically to FurstPerson’s cost-of-attrition research that settled on $ 4,284 per lost employee. Others estimate … Continue reading 3 Commonly Overlooked Opportunities to Reduce Attrition
Elna Cain — December 28, 2016 — December 28, 2016 We recently introduced how drip email campaigns can have a profound effect on the growth of your business. For most online businesses, email marketing plays a large role in the process of acquiring new leads, converting warm leads, and retargeting existing leads and current customers. … Continue reading A Spotlight on Drip Email Campaigns: Buffer
Adam Litle — December 27, 2016 — December 27, 2016 We talk to a lot of brands about their journey to 1-to-1 personalization. They realize the potential but tend to bring up a number of barriers. Here’s how we help them leap over those barriers and accelerate their journey to 1-to-1 personalization that drives results. … Continue reading How to Overcome the 4 Most Common Barriers to 1-to-1 Ecommerce Personalization
Elna Cain — December 27, 2016 — December 27, 2016 Running a social media marketing campaign can be a daunting and time-consuming task. With so many platforms available, and with each one often requiring daily attention, you may not know where to start. Luckily, there are plenty of quality tools available to help you manage … Continue reading 16 Free Social Media Marketing Tools
Meredith Wood — December 27, 2016 Follow @fundera— December 27, 2016 Whether you’re an entrepreneur with a laundry list of business expenses or a freelancer interested in winning rewards points, business credit cards may be an excellent solution. With that being said, business and personal credit cards are quite different in a number of ways. … Continue reading 4 Ways Business Cards Differ from Consumer Cards
George Beall — December 27, 2016 Follow @GeorgePBeall— December 27, 2016 With 2016 coming to a close and New Year’s Resolutions being drafted, a majority of society is looking for ways to improve themselves physically, mentally, socially, and business-wise. To come up with a million dollar business, you have to pay attention to the biggest … Continue reading 4 Startup Industries to Watch in 2017
JoAnne Funch — December 27, 2016 Follow @joannefunch— December 27, 2016 Photo: Graphic Leftovers As the end of the year closes in and we’ve been busy planning for the upcoming year, have you thought about why you should update your LinkedIn profile for 2017? Profiles get out of date and need refreshing from time to … Continue reading 7 Steps to Transform Your LinkedIn Profile for 2017
Alex Balmer — December 27, 2016 — December 27, 2016 When we talk about advertising on Google AdWords we tend to focus on selling products or services. The buying intent behind Google searches is usually higher than other PPC channels and you want to make the most of that by maximising sales. Selling products isn’t … Continue reading How to Increase Brand Awareness with Google AdWords
