Harry Djanogly — December 21, 2016 — December 21, 2016 As the inside sales market grows, sales managers need to stand out. Outstanding salespeople should be aware that markets are dynamic and so are client needs and requests. The ever-changing society we reside in requires professionals to be aware of these changes, and to respond … Continue reading 5 Inside Sales Strategies to Swiftly Accelerate Your Sales
Daily Archives: January 5, 2017
Predictions for the digital advertising industry in 2017
From mobile to ad formats, columnist Rob Rasko takes a look at the trends that he predicts will drive our industry forward in the coming year. Rob Rasko on December 21, 2016 at 10:29 am 2016 has been a year of growth and transformation for digital advertising. According to the 2016 IAB/PwC Internet Advertising Revenue … Continue reading Predictions for the digital advertising industry in 2017
Engaging Social Media Ideas for Small Businesses
Erika Montgomery — December 21, 2016 Follow @PublicityErika— December 21, 2016 Don’t miss these tips for creating an engaging social media marketing campaign. Social media has the potential to catapult a business to great heights if you use it well. Your goal is to ensure as many people as possible know about your services, and … Continue reading Engaging Social Media Ideas for Small Businesses
How To Optimize Your AMP Pages Using Google Search Console
By Birbahadur Singh December 21st, 2016 Over 2G data connection and sometimes even 3G, many face issue of slow internet speed. For e-commerce business, it all results in loss of business. Needless to say, to cash in on user attention fast services have to be provided to drive conversions. AMP load faster than its … Continue reading How To Optimize Your AMP Pages Using Google Search Console
Marketers Often Forget This Key Aspect When Planning a Redesign
Emily Rose — December 20, 2016 — December 20, 2016 I’ve had the chance to speak with many marketers at various points of their website redesign process, and one thing consistently stands out: it’s a huge, often overwhelming job. So it’s no wonder that the most popular reaction when taking on a redesign is “let’s … Continue reading Marketers Often Forget This Key Aspect When Planning a Redesign
When Was the Last Time You Conducted a Social Content Audit?
Arik Hanson — December 20, 2016 — December 20, 2016 If you work in the world of social media marketing, your days are most likely filled with: Creating content Meetings Managing communities More meetings Developing dashboards Even more meetings And more meetings Fact it–you’re busy. Head down, hair on fire, 24/7, 365. That’s just the … Continue reading When Was the Last Time You Conducted a Social Content Audit?
Why You Should Accept Guest Authors And How to Manage Them
Jessica Thiefels — December 20, 2016 — December 20, 2016 It’s no question. You need great content. Your readers want it, Google demands it, but are you producing enough of it? That’s where guest posting comes in. There are many experts who want to write and you’re missing out on an opportunity to get great … Continue reading Why You Should Accept Guest Authors And How to Manage Them
Give These Three Areas Special Attention In 2017
by Aaron Baar, Staff Writer, December 20, 2016 The year is almost over, which means many marketers are deep into planning for 2017. While most media companies are forecasting only moderate overall advertising growth next year, digital ad spending — thanks to investment in social and search — will continue to be an area of … Continue reading Give These Three Areas Special Attention In 2017
Don’t just jump on the mobile video bandwagon; understand who you’re riding with and why
It’s easy to get caught up in the mobile video excitement. But contributor Chris Savage believes B2B marketers shouldn’t make the mistake of ignoring desktop viewers. Chris Savage on December 20, 2016 at 11:04 am Visual content is on the rise as consumers become more hungry for content that’s easy to digest. Cisco anticipates nearly … Continue reading Don’t just jump on the mobile video bandwagon; understand who you’re riding with and why
Don’t Launch a Sales Initiative Without Doing These 3 Things
Rachel Clapp Miller — December 20, 2016 Follow @ContentRachel— December 20, 2016 Taking on any change management initiative can be logistically overwhelming. With the time and investment of budget and resources, you need to ensure that your initiative is set up for success. Doing the hard work up front will lead to a roll-out that’s … Continue reading Don’t Launch a Sales Initiative Without Doing These 3 Things