Kevin George — November 18, 2016 Follow @imkevin_monk— November 18, 2016 A sea of opportunity awaits the marketers, but it all depends on what medium they use to target approach and nurture leads. With social media marketing and email marketing being the two main sources for a marketer to boost business, it gets extremely difficult … Continue reading Email Marketing or Social Media Marketing: Tips to Swear By
Dustin Ford — November 18, 2016 — November 18, 2016 Blogging has seen a rollercoaster ride in the past few decades. From its rise in the 90’s to its legendary fall in the early 2000’s, we have seen it come and go as a trend and source of income. In this day and age, the … Continue reading How to Set Up Multiple Blogs and Why It’s Worth It
AdWords released expanded text ads in late July. Columnist and Googler Matt Lawson answers some FAQs about what you should consider as you expand your own ads. Matt Lawson on November 18, 2016 Expanded text ads (ETAs) are a big deal. At least a dozen articles on this fine site can attest to that … Continue reading Thirteen things marketers want to know about expanded text ads, direct from Google
Sahail Ashraf — November 18, 2016 Follow @Talcontent— November 18, 2016 If you’re an agency and you have a client who needs a little help, or a reboot on their social media work, it can be easy to feel overwhelmed. But it is at precisely this stage that you need to show professionalism and expertise. … Continue reading What To Do If Your Client Is Floundering On Social Media
Claudia Elliott — November 18, 2016 — November 18, 2016 Running a small business has rewards and challenges. Among the challenges, you need to consider which of the tactics of big business have value and can help you grow. Undoubtedly you’ve read and probably rely on online reviews when choosing who to give your business … Continue reading 3 Ways Online Reviews Can Help You Grow Your Small Business
Julie Chomiak — November 18, 2016 — November 18, 2016 Starting a small business takes grit, passion, determination, and focus. Coming up with an idea that is profitable and fills a market need is no small feat. However, once a business is up and running, ideally with a business plan in hand, it’s time to … Continue reading How to Write a Small Business Marketing Plan
David Kiger — November 18, 2016 Follow @davidkiger— November 18, 2016 Once the Halloween rush ends, many businesses shift into Thanksgiving-Christmas-New Year’s mode. (Some start even before the Halloween decorations get put away, which can induce “already?” grunts from consumers.) It’s a must for small businesses to plan ahead and take full advantage of the … Continue reading Organization is Key for Small Business Owners During the Holidays
Sheeva Hoskins — November 18, 2016 — November 18, 2016 At Extole, we talk to a lot of companies who want to set up a referral program, but don’t know where to start. Getting your referral program up and running isn’t hard—all you need is some inspiration and a little guidance to get started. That’s … Continue reading An Epic List of 50 Referral Program Examples
Greetje den Holder — November 18, 2016 Follow @GdenHolder— November 18, 2016 Women entrepreneurs face more challenges when starting and running a business. This blog discusses those challenges, gives statistics and shows why women are experts at doing more with less. Starting or running a business is harder for women There are two reasons why … Continue reading Women Entrepreneurs are Experts at Doing More with Less
by Sean Hargrave, Staff Writer, November 17, 2016 It may not be the most surprising news, given that quarterly sales of smartphones outnumber annual PC shipments, but for the record, last month was the tipping point when the majority of Web viewing was mobile rather than desktop. That’s according to data from Statcounter widely reported his morning. … Continue reading Customers Are Living in A Mobile-First World — Is Your Marketing?
