Daily Archives: December 2, 2016

Should You Maintain Friendships When Managing Former Peers?

Jannike Ohsten — November 16, 2016 Follow @Babington_Ltd— November 16, 2016 Now that you’ve been asked to step up and take the lead, you might be concerned about maintaining the friendships you’ve built with former peers. Managing others goes hand in hand with building strong relationships, and this is something you should aspire to with … Continue reading Should You Maintain Friendships When Managing Former Peers?

Proximity and beacon data now making its way into DSPs for retargeting

Unacast and Juice Mobile deal a leading indicator of where market is going. Greg Sterling on November 16, 2016   When they hear “beacons,” most marketers think of in-store coupons or notifications. Yet retargeting is quickly emerging as a compelling use case for the proximity data and technology. Yext launched one of the first beacon-based, … Continue reading Proximity and beacon data now making its way into DSPs for retargeting

Giving Your Blog a Personality: How to Develop a Unique and Consistent Voice

Chandra Clarke — November 16, 2016 Follow @Scribendi_Inc— November 16, 2016 Blogging began as a way for people to express themselves—a type of public journal in which they could record and share their thoughts and ideas. However, the medium has expanded, and blogging can now take endless forms, from being a personal diary to a … Continue reading Giving Your Blog a Personality: How to Develop a Unique and Consistent Voice