Marketers in US and Europe continue to flock to native and programmatic advertising formats. Native advertising is fast becoming a powerful digital marketing strategy, as traditional display and banner ads become less and less effective. With internet users increasingly ignoring overt sales tactics, average click-through rates (CTRs) for display ads have fallen over time to … Continue reading Native advertising, the new marketing workhorse
Monthly Archives: November 2016
11 Ways to Hack the LinkedIn Pulse Algorithm
Larry Kim — November 15, 2016 — November 15, 2016 Why do you blog? You want your content to be discovered and read by as many people as possible, right? But often your reach is limited. You’re limited by the size of your existing audience. Every day, people are bombarded with more content than they … Continue reading 11 Ways to Hack the LinkedIn Pulse Algorithm
How to Add Your URL To Instagram In 15 Seconds
Warren Knight — November 15, 2016 Follow @warrenknight— November 15, 2016 Did you know: Instagram’s per-following engagement rate is 58 times higher than Facebook? Earlier this year Instagram announced their new feature called Stories. Ever since Instagram was bought by Facebook back in 2012, it has become one of the most used social networks on … Continue reading How to Add Your URL To Instagram In 15 Seconds
7 Leading SEO Opportunities For 2017
By Aleh Barysevich November 15th, 2016 One of the most difficult (and aggravating!) aspects of Search Engine Optimization (SEO) is the constant change. Because search engine algorithms are continually enhanced to deliver better results, techniques to get your website ranking high in the results also never stop evolving. If you ignore the shifting trends, your … Continue reading 7 Leading SEO Opportunities For 2017
7 Website Analyzer Tools for Webmasters
Christopher Jan Benitez — November 15, 2016 Follow @christopherjanb— November 15, 2016 Image from Pixabay The most important rule for web development is always to seek improvements, and there’s no better way to accomplish this than to use analysis tools. Keep in mind that no website is already successful in the first build. As a … Continue reading 7 Website Analyzer Tools for Webmasters
Social Proof Is Here to Stay – So You’d Better Know How to Use It
Christina Comben — November 14, 2016 Follow @https://twitter.com/christinacomben— November 14, 2016 It’s no surprise that the internet has changed the way we live, work and consume. Before we buy anything these days (online or in the store) most people read about it online. Actually, that’s no longer a trend, but the typical path towards making … Continue reading Social Proof Is Here to Stay – So You’d Better Know How to Use It
5 Ways to Make the Most out of Small Business Saturday
Michael Jones — November 14, 2016 Follow @onbondstreet— November 14, 2016 Since 2010, Small Business Saturday has rallied small businesses as an alternative to the big, corporate Black Friday. According to data from American Express and the National Federation of Independent Business (NFIB), an estimated 95 million Americans went out dining and shopping during the … Continue reading 5 Ways to Make the Most out of Small Business Saturday
Ways to Turn Early Adopters into Brand Ambassadors
Jonathan Chan — November 14, 2016 Follow @joncwrites— November 14, 2016 Your early adopters are an important group of people. They are the ones willing to give you a chance when no one else wants to. They will provide you with feedback and insights that you aren’t able to gain on your own. They will … Continue reading Ways to Turn Early Adopters into Brand Ambassadors
Simple Email Marketing Checklist
Zach Heller — November 14, 2016 Follow @zheller— November 14, 2016 Email marketing is one of those areas that gets a lot of attention in certain circles, and is ignored pretty much everywhere else. It’s been around a long time compared to newer digital strategies. But time and again, it’s been proven to have the … Continue reading Simple Email Marketing Checklist
Warning: These Online Ad Hacks Will Send A Stampede To Your Sales Funnel!
John Lincoln — November 14, 2016 Follow @johnelincoln— November 14, 2016 Looking for some great new ideas that will bring people in your target market to your website? Try online advertising. But not just any type of online advertising. It’s too often the case that digital marketers play a “shoot in the dark” game when … Continue reading Warning: These Online Ad Hacks Will Send A Stampede To Your Sales Funnel!