Daily Archives: October 21, 2016

6 eCommerce Sales Promotions That Convert Like No One’s Business

by Nicole Blanckenberg Follow @https://twitter.com/StoreYaComSeptember 28, 2016 It was Zig Ziglar who said: “Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust.” Sales promotions are one of the best ways to jump these hurdles, proven to drive sales time and time again. The key, though, is to tailor … Continue reading 6 eCommerce Sales Promotions That Convert Like No One’s Business

Abandoned Shopping Carts Are Email Marketing’s Greatest Opportunity

by Sean Hargrave, Staff Writer, September 28, 2016 So only around half of British retailers use abandoned cart email retargeting. Yet according to the same piece of research, and another that is coincidentally also published today, they are the most successful automated emails available to marketers.  Just how successful? Well, to take the case study of … Continue reading Abandoned Shopping Carts Are Email Marketing’s Greatest Opportunity

Translation for Global B2B Ecommerce

by Jen Horner Follow @mtmlinguasoftSeptember 28, 2016 Pro tip: Indicate languages; don’t use flags. Online B2B sales are growing rapidly at home and overseas. Scalability of cloud platforms, constant mobile access, and the changing demographics of B2B buyers will accelerate the move to e-commerce. As industry, logistics, and warehousing become automated, purchasing will be expected … Continue reading Translation for Global B2B Ecommerce

The 4.3 Billion User Marketplace You Can’t Afford to Ignore

by John Nemo Follow @JohnNemoPRSeptember 28, 2016 Often misused, forgotten or flat out ignored, this online marketing method remains one of the most effective ways to sell your products and services. Ray Tomlinson was onto something big back in 1972. No, it wasn’t uncovering Watergate or watching a new movie called The Godfather. Rather, Tomlinson … Continue reading The 4.3 Billion User Marketplace You Can’t Afford to Ignore

What is a Supply Chain? How Can It Be Improved?

by Corey CarpinelliSeptember 28, 2016 If you’re involved in any kind of B2B transactions on a regular basis you’ve probably heard the term supply chain. You’re probably also familiar with some of the ideas that underly supply chain management. In an age of increasing automation, integration, and cross-company communication, you should establish an effective strategy … Continue reading What is a Supply Chain? How Can It Be Improved?