By Disha Dinesh August 2nd, 2016 To catch someone’s attention and occupy their interest is not easy; It involves an understanding of what they’re interested in and creating content that’s engaging enough to hold their attention. Additionally, you’d also want them to interact with it. Engagement on social is particularly hard because of the competition, … Continue reading 5 Engagement Tactics To Capture A Social High-Value Target Audience
by Laurie Sullivan, Staff Writer @lauriesullivan, August 1, 2016, 12:54 PM It seems shocking, but 48% of companies and 46% of agencies participating in a study from Econsultancy, in partnership with Adobe Marketing Cloud released Friday, still don’t have a mobile advertising and marketing strategy. Some 32% of companies and 43% of agencies say they have … Continue reading Nearly Half Of Brands, Agencies Still Don’t Have A Mobile Strategy
by Brett Bair August 1, 2016August 1, 2016 Any brand still thinking they’re in the driver’s seat when it comes to controlling customer behavior is completely delusional. Unfortunately, advancements in technology and your competition mean the customer now has the upper hand. For those of us that have been living and breathing in the world … Continue reading Using Behavioral Customer Data to Optimize the Real Ecommerce Customer Journey
by Anna Herman August 1, 2016August 1, 2016 It’s less common nowadays, but when I first started working in digital marketing – back in the good old days of cramming the keywords meta tag with every word in the dictionary – the vast majority of my clients couldn’t make easy changes to their online shops. … Continue reading 15 Ecommerce Tips To Boost Your Sales
by Mehroz Khan August 1, 2016August 1, 2016 With over 500 million active users per month, and more than 20 billion photos and videos shared, Instagram has become the emerging social media tool in the marketing world. Recently Instagram got a makeover, and changed its logo. But did you know, along with the logo changes, … Continue reading How to Create a Mind-Blowing Instagram Video Strategy
by Nathan Latka August 1, 2016August 1, 2016 Every Monday morning, you find yourself sitting down to send 10-15 emails to people you’d love to get responses from. Maybe they are cold prospects, or potential joint venture partners, or press outlets you’re hoping to get coverage in. Regardless of why you email, to ultimately get … Continue reading 3 Secret Gmail Buttons To Guarantee Your Cold Emails Get Opened
by Christopher Jan Benitez August 1, 2016 Follow @christopherjanbAugust 1, 2016 Image taken from Pixabay It is easy to tell if a business is en route to failure. Sales are getting scarce, bills are getting harder to pay, and you get this sinking feeling when you realize that another month is about to end in … Continue reading A Survival Guide For Cash-Strapped Businesses
by Chris Layne August 1, 2016August 1, 2016 eCommerce wholesale websites, both mobile and desktop, are changing the wholesale landscape. B2B sales have already outpaced B2C sales by almost double, and wholesalers are quickly implementing eCommerce platforms to suit their clients’ needs. As B2B eCommerce continues to grow, the presence of uniquely B2B-focused features will … Continue reading How eCommerce Wholesale Platforms are Improving Customer Experiences
by Adam Wesolowski August 1, 2016 Follow @adam_wesolAugust 1, 2016 Running a business means finding new customers and convincing them to buy from you repeatedly. But creating a loyal customer base is not a simple task. The following techniques will make it easier. eCommerce is a crowded part of online business with huge competition, so … Continue reading 9 Ways to Retain eCommerce Customers
Google Maps ads are changing to help local businesses become more visible. Columnist Will Scott discusses the four features you should be most excited about. Will Scott on August 1, 2016 As an avid Google Maps user on both a personal and business level, I’ve often wished for a more interactive and all-inclusive experience. … Continue reading Excited about Google’s new map ads? You should be!
