by Dhariana Lozano July 20, 2016 Follow @DhariLoJuly 20, 2016 Twitter’s new dashboard can seem a bit confusing, but there are a few reasons why should spend time checking it out. My two favorite features within the Twitter Dashboard are featured tweets and gallery functions – which can bring much more visibility to specific tweets. … Continue reading 4 Reasons Why You Need to Try Twitter Dashboard
by Mike Santos July 20, 2016July 20, 2016 Today’s digital marketing teams have tons of advertising channels at their fingertips. Gone are the days when you were limited to monthly magazine ads, expensive TV spots, or ineffective banner ads. If I want to successfully promote a webinar to a specific target audience, all I have … Continue reading 5 Digital Campaign Planning Tips to Live By
by Andrew Gazdecki July 20, 2016 Follow @biznessappsJuly 20, 2016 Small business owners are a special breed. They work hard, so they need their service providers to work hard for them. If your business is built to serve small businesses, you’ll need a sales approach designed to address their main concerns head-on. Below are six … Continue reading 6 Things to Focus on When Selling to Small Business Owners
by Salil Gupta July 20, 2016July 20, 2016 What if I told you that the call center could be one of the biggest revenue generators in your entire enterprise? Today, the call center is seen by many COOs as a cost of doing business – a necessary evil – rather than as a revenue-generating group. … Continue reading 3 Steps To Turn Customer Care From Cost Center To Profit Center
by Renee Shupe July 20, 2016 Follow @reneeshupeJuly 20, 2016 You could have the most beautiful website to draw visitors in, but if your website content sucks then your beautifully designed website is simply a waste of internet space. So what kind of content do you need to have? Today we’re talking about effective content. … Continue reading 5 Elements to Get Your Readers to Take Action
by Melanie Green July 20, 2016July 20, 2016 Trends come and trends go. This is the hard truth for not only the fashion or entertainment industry, but also for privately-owned businesses and industries. It is always important to make sure that your local business is following the current trends, both in quality and design. With … Continue reading Keeping Your Business Blog In Style
It’s time to unwrap your holiday ad strategy! Columnist Andrew Waber’s data-backed recommendations will help you prepare for the season and stay a step ahead of your competitors. Andrew Waber on July 20, 2016 at 9:47 am When it comes to advertising during the all-important holiday season, there isn’t such a thing as “planning too … Continue reading Christmas in July: 4 ways to maximize your holiday ad budget
by Sudha Bahumanyam July 20, 2016July 20, 2016 Prospect engagement with marketing automation and email marketing doesn’t need to be a mystery. As these technologies advance and the capabilities expand, there are those who don’t use it well and those who do. WeakIncluding more than 2 CTAs in an email. It will only confuse your … Continue reading Mastering the Art of Prospect Engagement
By Steven Eastlack July 20th, 2016 As marketers, we live and work in an environment of instant gratification, where the competition for attention is fierce. No matter where you look – Facebook, Twitter or Instagram – standing out isn’t easy. Growing your brand on social media demands patience. Increasing followers, page likes, and engagement doesn’t … Continue reading 7 Quick-Win Tactics For Social Media Success
by Laurie Sullivan @lauriesullivan, July 19, 2016 For the first time, Google will give advertisers the ability to buy programmatic native advertisements in DoubleClick Bid Manager across smartphones, tablets, and desktop. The ads will match the look, feel and style of their surrounding content on a publisher’s Web site. The news, announced Tuesday at the … Continue reading Google Programmatic Native Platform Builds Mobile Ads From Headline, Images
