Latest Posts

How I Earned a Feature in Forbes (Twice) With Social Media, And You Can Too

Spencer X. Smith — December 4, 2017 Follow @spencerXsays — December 4, 2017 Your phone rings. When you answer, it’s a journalist from the most important media source you can possibly think of. Wave a magic wand. Who is it? Oprah? The New York Times? CNBC? That pinnacle for me is Forbes. Why? My target … Continue reading How I Earned a Feature in Forbes (Twice) With Social Media, And You Can Too

Do Less to Do More

Lacy Boggs — December 4, 2017 Follow @blogspiration42 — December 4, 2017 Free-Photos / Pixabay I’m not going to lie: committing to doing less in my business was one of the scariest things I’ve done yet as an entrepreneur. Which sounds stupid when you put it in writing — but I bet a lot of … Continue reading Do Less to Do More

Marketers Smarten Up, Spend Less On Holiday Campaigns

Marketers Smarten Up, Spend Less On Holiday Campaigns by Laurie Sullivan , Staff Writer @lauriesullivan, December 4, 2017 Data released Monday from The Exchange Lab, a GroupM/WPP company focusing on programmatic advertising, suggests marketers spent less on campaigns this past U.S. Thanksgiving Day weekend than in prior years. But that’s not a bad thing for … Continue reading Marketers Smarten Up, Spend Less On Holiday Campaigns

3 Ways Brands Can Use LinkedIn Native Video Before Company Pages Get Access

Arik Hanson — December 4, 2017 — December 4, 2017 Two months ago, LinkedIn rolled out yet another new feature for its members: The ability to record and upload video right from your mobile device. Video, of course, isn’t necessarily new to LinkedIn. You could upload video to a post whenever you’d like. But, “native … Continue reading 3 Ways Brands Can Use LinkedIn Native Video Before Company Pages Get Access