Hi, Welcome Bonnie Harris — September 20, 2018 Follow @waxmarketing — September 20, 2018 For any business to succeed, you need to retain your customers. Once you win your customers’ loyalty, you can expect a good amount of revenue from repeat purchases. However, if you fail to retain your customers, your sales and profit margins … Continue reading How to Use Predictive Analysis to Improve Customer Retention
Thinking about creating an infographic or GIF as a way to attract links? Here’s a list of pros and cons of different visual elements and their effectiveness at attracting links. Paddy Moogan on September 19, 2018 One of my previous posts talked about how different elements can affect the success of your link-building campaign; … Continue reading How to choose the best content format for link building
Susan Gilbert — September 19, 2018 Follow @SusanGilbert — September 19, 2018 How to Use Instagram To Increase Your Sales Instagram is one of the fastest growing social networks for mobile business sales. This is precisely why Facebook made the wise investment of purchasing the platform in 2012 from founders, Kevin Systrom and Mike Krieger, … Continue reading Can You Really Make Money on Instagram?
Channel Memberships, a program that lets creators offer a $4.99 monthly subscription fee, is now available to channels with 50,000 subscribers. Amy Gesenhues on September 19, 2018 YouTube is dropping the number of required subscribers for access to Channel Memberships to 50,000, a reversal from the 100,000 threshold it set in June. Why the change? … Continue reading YouTube gives more creators option to monetize channels
Bob Apollo — September 19, 2018 Follow @bobapollo — September 19, 2018 If you are in a role that tends to attract the attention of other vendors’ business development people, you’ve probably had them reaching out to you with varying degrees of competence. Maybe I’m just unlucky, or maybe I have a magnetic attraction for … Continue reading Is Your BDRs’ Outreach Pertinent or Impertinent?
Austin McNair — September 19, 2018 — September 19, 2018 We all want more referrals from our clients. So what’s the disconnect? In this short video blog from Hinge, Lee Frederiksen outlines three reasons why your clients may not be referring you. Transcription: Let’s face it, we all want more referrals, right? But sometimes we … Continue reading Why Aren’t Your Clients Referring You?
Pavel Bukengolts — September 19, 2018 — September 19, 2018 Metrics aren’t usually the the first thing that come to mind when you think about design, and performance data is more commonly associated with marketing or business analysis. But in reality, quantitative data is at the heart of mobile design. Whether you want to optimize … Continue reading The 5 Mobile Design Metrics that Matter Most
James Patterson — September 19, 2018 — September 19, 2018 Customers nowadays want instant gratification. They know that it’s possible for them to purchase items from the comfort of their own homes, and get the products without having to wait for days. It’s no surprise that they prefer businesses that offer not only a fast … Continue reading Same Day vs Next Day Delivery: What’s the Difference? [Infographic]
Product quality was the leading factor, but great customer service barely registered as a loyalty driver. Greg Sterling on September 19, 2018 The conventional wisdom is that brand loyalty is dead. Not so, says a new consumer survey from Yotpo. But some of the findings are surprising in the context of current thinking. Just … Continue reading Survey surprise: 90% of consumers report being brand-loyal
Ted K. Jackson — September 19, 2018 Follow @clearpointstrat — September 19, 2018 What does success mean? From an organization’s standpoint, success is executing your strategy and achieving your goals, whatever they may be. There are many steps along that yellow-brick road, but two of the most important are picking and tracking your KPIs. Here’s … Continue reading How Do Successful Organizations Pick & Track KPIs?