A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Hi, Welcome Welcome back Ken Fortney January 14, 2021 In a 2020 report, Marketing Dive noted that influencer marketing was helping brands consistently achieve 500-1800% returns. By any standard, ROI numbers this high are astounding. But an increasing number of brands trying influencer marketing for the first time are confused about what makes this strategy … Continue reading What are Fake Influencers and How Do You Find Them?
Cam Gray January 14, 2021 We did it! We made it through 2020. Congrats to everyone for overcoming one of the most challenging years. We’re optimistic 2021 will be filled with positivity and growth for your business and the world. A new year brings new challenges. Changes will have to be faced and choices will … Continue reading 2021 Tips, Tricks, and Trends for Your Online Business
Brian Basilico January 16, 2021 Today I want to talk about the word “YES”. Now the word yes alone is a very positive word but, a lot of times the word yes has an addendum to it such as yes and, or yes but. Today I want to help you know when you should be … Continue reading ‘Yes, And’ vs ‘Yes, But’ – When to Let Go of Your Buts
Marika Zinca January 15, 2021 Table of Contents Keep Your Number of Subscribers on the Rise with Valuable Content Move from Survival to Success with an Agile Strategy Discover Your Target Audience’s Challenges – Then Solve Them Use What You Learned in 2020 to Drive Your 2020 Email Strategy Enlist AI as Your Silent Partner … Continue reading 11 New Tips for a Successful 2021 Email Newsletter Strategy
Enstine Muki January 16, 2021 muneebfarman / Pixabay In my humble opinion, every business today needs a website and technically, this is something that can be achieved within just a few hours. But there are many things involved in creating a website that will be a reliable business tool. In the early days of the … Continue reading 6 Things to Consider Before Creating Your Business Website
Karl Sakas January 16, 2021 Which roles do you need on your agency’s team of advisors? Here are 8-10 to consider. Successful business leaders rely on a team of advisors for specialized guidance on agency leadership, taxes, health, and more. In my work with agency owners, the highest performers have an advisory team—going beyond their … Continue reading Build Your Agency’s Team of Advisors: Which Roles Do You Need?
Matt Ambrose January 16, 2021 “Imagination is everything. It is the preview of life’s coming attractions.” Albert Einstein. Imagination is arguably the most powerful tool in our toolbox. Because when you can trigger positive images, feelings and hopes in your reader’s mind of the salvation that awaits with your product… just watch those conversions fly. … Continue reading 7 Powerful Ways to Trigger Imagination
Steven Imke January 16, 2021 Most new businesses need money to get off the ground. But where can founders find the money they need? Lenders, such as banks tend to shy away from startup businesses that do not already have sufficient cash flow to cover the payment of principal and interest on a loan. And … Continue reading What You Need to Know About Angel Investors
Dana Kachan January 15, 2021 Customers feel the growing need for online socializing, especially when most of us are staying at home during the lockdown. The power of community marketing is rising amidst social distancing in the offline world. “People do not buy goods and services. They buy relations, stories and magic” – Seth Godin … Continue reading Modern Customers Want Brand Communities, No More Advertising
Angela Hausman, PhD January 15, 2021 Scanning posts from some of the top digital experts, we see 2021 promises a host of changes from SEO to marketing priorities. The question for digital marketers is, how are you adapting your digital marketing strategy to accommodate these changes and grow your digital business? While we won’t have … Continue reading Adapting Your Digital Marketing Strategy: Why You Must Up Your Game