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Google Local News Features For Search Gives Publishers Visibility

Google Local News Features For Search Gives Publishers Visibility by Laurie Sullivan , Staff Writer @lauriesullivan, November 16, 2021 Are you searching for information about your community? Google has released search features that aim to increase visibility for local news content about communities. Released Tuesday, one option expands on a feature previously rolled out, for COVID-related searches. … Continue reading Google Local News Features For Search Gives Publishers Visibility

PrestaShop SEO: 12 Practical Ways to Improve Your Store’s Ranking In 2022

Meshur Ahir November 16, 2021 Are you running your store without optimizing it for search engines? If yes, then you’re not alone. A lot of them are. It is true that many people don’t perform SEO activities for their PrestaShop store and then later, they fail to meet their objectives. PrestaShop is a highly popular … Continue reading PrestaShop SEO: 12 Practical Ways to Improve Your Store’s Ranking In 2022

Web Accessibility Expectations for Digital Transformation

Ron Scott November 16, 2021 Digital transformation has been on the rise for quite some time. Enterprises have been transitioning their strategies from optimizing the in-person experience to growing their online channels. As the pandemic has sped up the need for digital innovation, sectors such as the financial industry have had some hurdles to overcome … Continue reading Web Accessibility Expectations for Digital Transformation

How to Set Social Media Goals for 2022

Susan Friesen November 16, 2021 Create the Most Effective Social Media Marketing Plan There’s a vast sea of social media information out there. Experts are everywhere, and there are just so many opinions on best practices and tactics. Not only that, but the platforms themselves are constantly changing, whether it’s adding new features, increasing character … Continue reading How to Set Social Media Goals for 2022

What’s the Secret to Employees Who Are Engaged, Productive, and Energize Others?

Sarah Deane November 16, 2021 I have worked with a lot of organizations that are trying to achieve better employee engagement, better employee well-being, and higher levels of productivity. One thing that I have seen to be a common thread is that they can be so focused on some “number” that they think measures one … Continue reading What’s the Secret to Employees Who Are Engaged, Productive, and Energize Others?

How to Craft a Digital Advertising Strategy That Combats Rising Costs and Captures New Customers

Tom Whatley November 15, 2021 Total digital ad spending worldwide exceeds $ 450 billion. By 2024, that figure will rise to $ 645 billion. This kind of spending means crowded ad platforms, which makes it more difficult to stand out. If your business has a five- or six-figure digital advertising budget, you can put more … Continue reading How to Craft a Digital Advertising Strategy That Combats Rising Costs and Captures New Customers