A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
Beyond call tracking: Measuring sentiment for marketing success
Hi, Welcome The benefits of call analytics to digital marketers can reach far beyond attribution. Jennifer Videtta on May 14, 2019 Call analytics can be a touchy subject among some marketing teams, particularly those that have strained relationships with the sales team of their organizations. The tension between the two departments often leaves a gap … Continue reading Beyond call tracking: Measuring sentiment for marketing success
Your 7-Step Image SEO Survival Guide
Gordon Donnelly — May 14, 2019 — May 14, 2019 SEO might seem complicated because there’s a lot that goes into it—keyword optimization, site speed, link building, meta tag optimization. But SEO is not too complex of a concept to wrap your head around. At a fundamental level, you can think of it this way: … Continue reading Your 7-Step Image SEO Survival Guide
6 Super Effective Ways to Up Your Video Email Marketing Game
Margot da Cunha — May 13, 2019 — May 13, 2019 Video and email go together like ketchup and eggs. Some people love it, while others are a bit confused by the concept. Personally, I’m a fan—of both! Adding a little acidity from the tomato-based ketchup to a nice scramble hits the spot every time, … Continue reading 6 Super Effective Ways to Up Your Video Email Marketing Game
Maximize the Full Power of Your Marketing Tools
Jim Anthony — May 13, 2019 Follow @JimSoMark — May 13, 2019 So-Mark Development uses digital marketing to help startups, emerging growth companies, and venture funds find investors and raise capital. We have several tools and strategies we use to execute our campaigns. One of the big topics in digital marketing these days is how … Continue reading Maximize the Full Power of Your Marketing Tools
5 Common Reasons Small Business Loan Applications are Denied (and How to Avoid Them)
Tucker Mathis — May 13, 2019 Follow @https://twitter.com/finsync — May 13, 2019 Getting rejected for a small business loan is practically a rite of passage for entrepreneurs. Rejection rates can be as high as 73 percent with traditional banks. The odds improve a bit with alternative lenders, who generally approve around 57 percent of small … Continue reading 5 Common Reasons Small Business Loan Applications are Denied (and How to Avoid Them)
Reasons Why Your Small Business May Be Struggling (And What to Do About It)
Sneha Mittal — May 13, 2019 Follow @genes_recoded — May 13, 2019 In today’s competitive landscape, customers expect a lot more from brands and businesses they buy from. As an entrepreneur, you come up with new innovative ideas to serve your customers but how do you really know if that’s what the customers really want? … Continue reading Reasons Why Your Small Business May Be Struggling (And What to Do About It)
How to Create Instagram Posts With Tagged Products
Renata Ekine — May 13, 2019 — May 13, 2019 Brands with a presence on Instagram can make boost their ROI with the platforms ability to create posts with tagged products. This engaging shopping experience, that was first introduced in 2016, makes it easier for people to discover products and access information such a pricing … Continue reading How to Create Instagram Posts With Tagged Products
Instagram Hiding Like Counts and What it Means for Brands
Danielle Read — May 13, 2019 — May 13, 2019 What’s the metric you look for first when checking back in on an Instagram post? We hate to say it. But we all do it. It’s ‘Likes’, right? How many Likes did your competitor get? How quickly? How many more (or less) Likes are being … Continue reading Instagram Hiding Like Counts and What it Means for Brands
3 Ways to Rally Down & Out Teams
Daniel Stewart — May 13, 2019 Follow @stewartleader — May 13, 2019 Recently, Karen (real story, fake name), a successful manufacturing executive, was askedto lead a different area of the organization. The grouphad been around for three years and was responsible for one of the most significant growth areas of the company. Prior to Karen’s … Continue reading 3 Ways to Rally Down & Out Teams
Does Your New Business Need Funding? 6 Sources to Consider
Tucker Mathis — May 13, 2019 Follow @https://twitter.com/finsync — May 13, 2019 As an entrepreneur, getting your business off the ground is one of the most difficult challenges you’re likely to face. In the early days, when you’re up and running but not quite yet established, capital to keep things going can be seemingly impossible … Continue reading Does Your New Business Need Funding? 6 Sources to Consider
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