A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Hi, Welcome Patty Hilger — June 14, 2019 — June 14, 2019 As an HR professional, do any of these statements sound familiar? “I know compliance with laws like FMLA is important, but I’m not 100% certain my team is aware of all the regulations.” “We have so many different systems and processes that sometimes … Continue reading 4 Things You Can Do With a PEO That You Can’t Do Alone
Ashish Deshpande — June 14, 2019 Follow @ashishnotigor — June 14, 2019 Rapid change and technology have made organizational agility an absolute must for businesses in the 21st century. If efficiency was the key to success in the industrial age, agility is the new determining factor for success in the age of technology. “Success today … Continue reading How Automation Helps [Small] Businesses Increase Agility
Kevin George — June 13, 2019 Follow @imkevin_monk — June 13, 2019 Once upon a time, nearly more than two decades ago, marketers used to routinely send emails to a hefty number of potential customers, who had not willingly subscribed to the brand or business. The inboxes of email users were flooded with irrelevant emails … Continue reading Email Sunsetting Strategy: Are You Following It?
Laura Donovan — June 13, 2019 Follow @thewordpro — June 13, 2019 geralt / Pixabay Regardless of the size of your business deciding who will handle your digital marketing needs is a standard question. Digital Marketing encompasses the Social Media, Reputation Management, Email Marketing, Video Marketing, SEO, blogging, generally all online related marketing. There are … Continue reading 3 Reasons You Should Outsource Your Digital Marketing
Ed Muzio — June 13, 2019 Follow @edmuzio — June 13, 2019 Boiled down to its essence, management is a system of managers operating in concert, constantly adjusting resources based on new information coming in to keep the business on target. It involves coordinating complex efforts, enabling group work, and constantly asking the question, “What’s … Continue reading Want a Fast, Flexible, and Focused Management Team? Teach Them to Iterate
Getting Data on Sales Prospects Using Public Sources As you know, sales prospecting is deeply intertwined with research. The information that you collect can inform your pitch, build rapport with the prospect, and shape your messaging. Ultimately, your research will drive your sales numbers. Yet prospect research, at its best, combination an understanding of their … Continue reading Getting Data on Sales Prospects Using Public Sources
Todd Kunsman — June 13, 2019 Follow @OhSoFreshMusic — June 13, 2019 I’m sure you are probably hyper-aware that social media networks have become a juggernaut for businesses. Whether that is growing the brand, reaching the right buyers and customers, using social media for sales, keeping up with customers and employees, or even finding top … Continue reading Why Your Company Should Encourage Employees to Share on Social Media [Infographic]
Shreesha Ramdas — June 13, 2019 Follow @shreesha — June 13, 2019 Entrepreneurs are often advised to listen to customers, even more so than to their investors, their gut, or their team. After all, customers are the most important component of a successful entrepreneurial business, besting technology, engineering, a great idea, or the ineffable perseverance … Continue reading Why Entrepreneurs Need to Keep Listening to Customers After Initial Success
Jim Haudan — June 13, 2019 Follow @jhaudan — June 13, 2019 I have some insight for you: the purpose of strategic planning is not to make plans. In reality, strategic planning is done to change the way we think and act. If newly formed visions and strategic plans are intended to propel organizations to … Continue reading Successful Change Starts at the Top
Dave Kosmayer — June 13, 2019 Follow @DavidKosmayer — June 13, 2019 Every business owner knows having a recognizable business title is a major attributing factor when it comes to the growth and success of your small business. In fact, your business title will determine whether or not your business can be easily found online. … Continue reading SEO Tips: How to Write a Title That Google Will Love