Latest Posts

What You Need to Know About the Visibility, or Cumulative Layout Shift (CLS), Metric

Pam Aungst August 1, 2020 We’re wrapping up our blog series detailing each element of the page experience criteria Google will be adding to their search algorithms in 2021. We’ve already covered the first two Core Web Vitals: the page loading metric, Largest Contentful Paint (LCP), and the interactivity metric, First Input Delay (FID). Now, … Continue reading What You Need to Know About the Visibility, or Cumulative Layout Shift (CLS), Metric

How to Use Personalized Video Marketing to Increase Your Engagement

Brad Smith July 30, 2020 The average person will watch 84 minutes of online video every day this year. Every day. With users consuming that much video, your marketing needs to stand out. That’s why personalized video marketing is key. After all, 91% of consumers are more likely to shop with brands that recognize them … Continue reading How to Use Personalized Video Marketing to Increase Your Engagement

How Much Does It Cost to Build and Maintain a Website for Business?

Shardul Bhatt July 31, 2020 A website is one of the most important digital assets for any business. The high traffic on your site can easily bring in several inbound leads per month. Your website is indirectly a source of revenue generation for your business. But you already know that. If you have decided to … Continue reading How Much Does It Cost to Build and Maintain a Website for Business?

3 Digital Marketing Tools for Small Businesses

David Hunter July 31, 2020 Digital marketing isn’t rocket science. If you have the right tools, that is. Your digital marketing strategy will depend greatly on your overall business goals, but if you are just getting started — by moving an existing business online, starting your own business from scratch, or simply giving in (finally) … Continue reading 3 Digital Marketing Tools for Small Businesses

5 Factors that Define the New Normal After COVID-19

Lovepreet Dhaliwal July 31, 2020 Millions of jobs and companies have been staggered due to nationwide lockdown. Undoubtedly, the economy will rise again, and organizations will resume. In this, the overall recruitment industry is set to undergo changes post normalization and find a few innovative ways to attract, hire, and retain new talent. What I … Continue reading 5 Factors that Define the New Normal After COVID-19

5 Ways to Bounce Back From a Bad Business Reputation

Mike Kappel July 31, 2020 Your business’s reputation is a powerful thing. It can either be one of your greatest assets or one of your biggest liabilities. As a business owner, you’re probably well aware that reputations can take years to build, but only seconds to tarnish. And, rebuilding your business reputation can be difficult—but … Continue reading 5 Ways to Bounce Back From a Bad Business Reputation