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How to Bid Like a Pro in Google Ads (in a Fraction of the Time)

Hi, Welcome Welcome back Emily Riedy October 19, 2020 I don’t know about you, but I am exhausted. Between juggling all of my personal and professional responsibilities while also trying to stay safe and healthy during a pandemic, every day feels like running a marathon. Have I run out of gel energy packs? Yep. Are … Continue reading How to Bid Like a Pro in Google Ads (in a Fraction of the Time)

How marketers can be more efficient with their data and operations

Review your current stack and look for data partnerships with publishers. Rodric Bradford on October 19, 2020 As many marketers deal with the challenges created by a troubled economy, increased efficiency is expected across the board — from personnel to technology. But how can marketers be more efficient with their data and operations?  “Technologies become obsolete … Continue reading How marketers can be more efficient with their data and operations

Leverage Web Scraping For Survival in the Post-COVID-19 World

Julius Cerniauskas October 19, 2020 It’s my impression that COVID-19 took an already-competitive business environment and brought it to a boiling point. Many factors contributed to the upending of the world economy, including millions of lost jobs, slashed discretionary income and the massive leap millions took to make a living online. At the same time, … Continue reading Leverage Web Scraping For Survival in the Post-COVID-19 World

4 Common B2B Product Launch Missteps and How to Sidestep Them

Christa Tuttle October 18, 2020 A product launch is an exciting milestone for any company, the beginning of new opportunities and possibilities. While exciting, product launches are also complex and multi-tiered, requiring a lot of preparation and research. According to the Market Research Association, only 40% of developed products make it to market, and of … Continue reading 4 Common B2B Product Launch Missteps and How to Sidestep Them

Leverage the Super Power of Your Voice on LinkedIn

Dennis Koutoudis October 15, 2020 Have you noticed the “speaker” icon on the right of some people’s names in their LinkedIn profile? If yes, you’ve come across a feature of LinkedIn called “Record and Display Your Name Pronunciation on Your Profile”, a very interesting feature indeed which gives the visitors of your LinkedIn profile, the … Continue reading Leverage the Super Power of Your Voice on LinkedIn