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Could Facebook’s reputation problem affect your Facebook marketing campaign?

Hi, Welcome In the short term, as long as you’re mindful of the effects these issues are having on users, you can adjust your marketing campaign to compensate for them. Timothy Carter on August 8, 2019 Facebook hasn’t been having a great time lately, at least in terms of public reputation. In the Cambridge Analytica … Continue reading Could Facebook’s reputation problem affect your Facebook marketing campaign?

Twitter to stop offering advertisers access to 3rd party data sources next year

The company said it is moving to streamline how advertisers use audience data and wants to shift the focus to the Twitter Ads API. Amy Gesenhues on August 8, 2019 Twitter announced on Wednesday it will be removing third-party data sources from its ad platform early next year, according to the Wall Street Journal. “Twitter … Continue reading Twitter to stop offering advertisers access to 3rd party data sources next year

Time Management Best Practices for Remote Teams

Marko Maric — August 8, 2019 — August 8, 2019 Remote teams are slowly becoming the new norm as many employees choose to work without geographical constraints, while businesses look for new talent outside their immediate surroundings. Freelance platform Upwork has released a Future Workforce Report which concludes that as younger people (Millennials and Gen … Continue reading Time Management Best Practices for Remote Teams

Ten Things That Make Virtual Teams More Effective

Darleen DeRosa — August 8, 2019 Follow @onpoint_llc — August 8, 2019 27707 / Pixabay What team size is optimal? Do cross-functional virtual teams have more challenges? How often should virtual teams meet face-to-face? These and other questions led to our research study, where we collected data to better understand the divide between successful virtual … Continue reading Ten Things That Make Virtual Teams More Effective

Segmentation Research is Critical to a Successful Business Strategy

Deb Davis-Lenane — August 7, 2019 — August 7, 2019 We leverage decades of experience to determine the most appropriate segmenting method to uncover the most effective solution that will benefit you and your customers. Organizations spend considerable resources to define and execute the right business strategies to generate revenue and high returns on their … Continue reading Segmentation Research is Critical to a Successful Business Strategy