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Advertising’s Walking Dead, Or: Toward a New Marketing Stack

Hi, Welcome by Josh Engroff, Op-Ed Contributor, August 12, 2016 The big new thing often starts out being dismissed as a toy. Facebook, Snapchat, virtual reality, bots, emoji, messaging — what marketer took them seriously at the beginning? What marketer dares to ignore them now? Digital life has already turned on that imperceptible pivot where … Continue reading Advertising’s Walking Dead, Or: Toward a New Marketing Stack

How To Increase the Curb Appeal of Your LinkedIn Content

by John Nemo Follow @JohnNemoPRAugust 12, 2016 Here’s an easy way to increase the visibility and social media appeal of the content you’re publishing on LinkedIn. In today’s online landscape, the best headlines and summary text rule the day. You have mere moments to catch someone’s attention before he or she scrolls right by without … Continue reading How To Increase the Curb Appeal of Your LinkedIn Content

5 Ways to Boost Your Business by Simplifying Inventory Management

by Paul Trujillo Follow @TruPaultxAugust 12, 2016 Inventory management is, by far, one of the most tedious jobs for businesses of any size, from your mom-and-pop corner store to major retail franchises. And an inventory mistake can be costly at any level. In fact, an inventory management glitch cost sporting gear giant Nike $ 100 … Continue reading 5 Ways to Boost Your Business by Simplifying Inventory Management